• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • E

    EDUCBA

    Analyze and Apply R for Data Analytics

    Skills you'll gain: Exploratory Data Analysis, Data Manipulation, Statistical Analysis, R (Software), Analytical Skills, Ggplot2, Data Storytelling, R Programming, Statistical Methods, Data Wrangling, Data Transformation, Quantitative Research, Data Visualization Software, Data Science, Applied Machine Learning, Data Preprocessing, Probability & Statistics, Scatter Plots, Business Analytics, Data Analysis

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Advanced Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Business Metrics, Correlation Analysis, Scatter Plots, Key Performance Indicators (KPIs), Data Analysis, Performance Metric, Performance Analysis, Analytical Skills, Trend Analysis, Statistical Analysis, Business Analysis, Plot (Graphics), Regression Analysis, Quantitative Research, Probability & Statistics, Statistical Methods, Data Visualization, Data Presentation, Statistical Inference

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Strategic & Deal Planning

    Skills you'll gain: B2B Sales, Strategic Partnership, Sales Strategy, Business Planning, Sales Territory Management, Sales Management, Account Strategy, Business Development, New Business Development, Sales Pipelines, Proposal Development, Go To Market Strategy, Cost Benefit Analysis, Price Negotiation, Strategic Decision-Making, Decision Making, Value Propositions, Prioritization

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • O

    O.P. Jindal Global University

    Prescriptive Analytics

    Skills you'll gain: Machine Learning Methods, Network Model, Operations Research, Mathematical Modeling, Microsoft Excel, Business Analytics, Applied Machine Learning, Classification Algorithms, Analytics, Analytical Skills, Data-Driven Decision-Making, Predictive Modeling, Spreadsheet Software, Team Building, Model Evaluation, Model Optimization, Case Studies

    Beginner · Course · 3 - 6 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • U

    Universidades Anáhuac

    Deep Learning: Del Concepto a la Práctica

    Skills you'll gain: Artificial Neural Networks, Keras (Neural Network Library), Deep Learning, Applied Machine Learning, Tensorflow, Convolutional Neural Networks, Recurrent Neural Networks (RNNs), Image Analysis, Model Training, Model Deployment, Computer Vision

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Master Decision Theory & Frameworks

    Skills you'll gain: Risk Analysis, Data-Driven Decision-Making, Strategic Decision-Making, Decision Intelligence, Decision Making, Analysis, Business Risk Management, Data Analysis, Risk Modeling, Risk Management, Analytical Skills, Risk Appetite, Complex Problem Solving, Strategic Prioritization, Strategic Thinking, Applied Mathematics, Organizational Strategy, Microsoft Excel, Probability, Quantitative Research

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Deep Learning with Keras and Practical Applications

    Skills you'll gain: Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), Model Optimization, Data Processing, Transfer Learning, Data Analysis, Model Training, Data Preprocessing, Image Analysis, Deep Learning, Classification Algorithms, Artificial Neural Networks, Application Deployment, Applied Machine Learning, Fine-tuning, Computer Vision, Predictive Modeling, Model Evaluation, Machine Learning

    Intermediate · Course · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing Strategies, Digital Brand Strategy, Customer Analysis, Customer experience strategy (CX), Marketing Planning, Target Market, Digital Marketing, Content Strategy, Target Audience, Brand Strategy, Agile Methodology, Journey Mapping, Branding, Storytelling, Consumer Behaviour, Conversion Funnel Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Unlock Product Insights: Analyze and Evaluate

    Skills you'll gain: Analytical Skills, Analysis, Data Preprocessing, Data Analysis, Model Evaluation, Analytics, Regression Analysis, Classification And Regression Tree (CART), Strategic Decision-Making, Business Analytics, Decision Making, Predictive Modeling, Classification Algorithms, Statistical Modeling, Logistic Regression, Decision Tree Learning, Research, Investigation, Quantitative Research, Scientific Methods

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universitat Politècnica de València

    Introducción a la genética vegetal

    Skills you'll gain: Plant Operations and Management, Biotechnology

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • E

    EDUCBA

    Analyze Financial Markets with Tableau Dashboards

    Skills you'll gain: Dashboard Creation, Data Storytelling, Dashboard, Market Data, Data-Driven Decision-Making, Tableau Software, Data Presentation, Financial Market, Interactive Data Visualization, Financial Data, Financial Analysis, Storytelling, Business Intelligence, Data Analysis, Data Visualization, Data Visualization Software, Analytics, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Finde Zielgruppen-Interessen mit Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Persona Development, Social Media Marketing, Personalized Campaigns, Social Media Campaigns, Social Media Analytics, Social Media, Social Media Management, Web Presence, Social Media Strategy, Customer Analysis, Customer Insights, Online Advertising, Advertising Campaigns

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…416417418…469

In summary, here are 10 of our most popular market research courses

  • Analyze and Apply R for Data Analytics: EDUCBA
  • Advanced Exploratory Data Analysis: Coursera
  • Strategic & Deal Planning: Coursera
  • Prescriptive Analytics: O.P. Jindal Global University
  • Deep Learning: Del Concepto a la Práctica: Universidades Anáhuac
  • Master Decision Theory & Frameworks: Coursera
  • Deep Learning with Keras and Practical Applications: Packt
  • Preparando o Marketing Digital: Fundação Instituto de Administração
  • Unlock Product Insights: Analyze and Evaluate: Coursera
  • Introducción a la genética vegetal: Universitat Politècnica de València

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok