• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Asana Advanced: Portfolio, Dashboards & Planning at Scale

    Skills you'll gain: Resource Allocation, Timelines, Project Performance, Project Portfolio Management, Resource Utilization, Risk Analysis, Goal Setting, Root Cause Analysis, Resource Planning, Resource Management, Team Performance Management, Performance Analysis, Process Improvement and Optimization, Scheduling, Dashboard, Project Management Software, Capacity Planning, Portfolio Management, Power BI, Strategic Planning

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Agile Practices: Apply, Evaluate & Optimize Planning

    Skills you'll gain: Stakeholder Engagement, Decision Making, Test Driven Development (TDD)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Create a Stylized Character with Nomad Sculpt

    Skills you'll gain: 3D Assets, 3D Modeling, Animation and Game Design, Computer Graphics, Visualization (Computer Graphics), Computer Graphic Techniques, Storytelling, Post-Production, Graphical Tools, Fine-tuning, Creativity

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Web Analytics, Auditing, Gap Analysis, Issue Tracking

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Foundations of Financial Analysis

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Financial Reporting, Financial Accounting, International Financial Reporting Standards, Balance Sheet, Risk Management, Risk Management Framework, Accounting, Business Risk Management, Generally Accepted Accounting Principles (GAAP), General Accounting, Standard Accounting Practices, Financial Modeling, Business Valuation, Revenue Recognition, Analysis, Market Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    ULIP Investment and Insurance Planning

    Skills you'll gain: Wealth Management, Financial Planning, Market Data, Financial Services, Insurance, Financial Analysis, Insurance Policies, Portfolio Management, Investment Management, Financial Market, General Finance, Investments, Market Analysis, Asset Management, Equities, Performance Analysis, Insurance and Warranty Claims Processing, Return On Investment, Risk Management, Strategic Decision-Making

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Effects: Sound & Visuals

    Skills you'll gain: TikTok, Video Editing, Media Production, Storytelling, Video Production, Content Creation, Musical Composition, Visual Storytelling, Multimedia, Music

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Virtual Selling

    Skills you'll gain: Inside Sales, Sales, Sales Prospecting, Sales Training, Sales Strategy, Web Presence, Selling Techniques, Prospecting and Qualification, Product Demonstration, Virtual Teams, Digital Brand Strategy, Technical Sales, Sales Pipelines, Rapport Building, Sales Presentations, Relationship Building, Virtual Environment, Customer Engagement, Customer Success Management, Drive Engagement

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    The Complete Scrum Master Certification Guide

    Skills you'll gain: Scaled Agile Framework, Run Chart, Discussion Facilitation, Conflict Management, Team Management, Scalability

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Agile Retrospective: Kaizen with Scrum

    Skills you'll gain: Sprint Retrospectives, Prioritization, Action Oriented, Telecommuting, Agile Project Management, Meeting Facilitation, Discussion Facilitation, Team Motivation, Agile Methodology, Virtual Teams, Continuous Improvement Process, Driving engagement, Team Building, Taking Meeting Minutes, Project Documentation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Game Projects, C# Scripting, and Social Features

    Skills you'll gain: Unity Engine, C# (Programming Language), Android Development, Mobile Development, Scripting, Video Game Development, Game Design, User Interface (UI), Application Deployment

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Siemens

    Introduction to the Industrial Metaverse (IMV)

    Skills you'll gain: Manufacturing Operations, Digital Transformation, Information Technology Operations, Production Process, Sustainable Business, Cloud Computing

    Beginner · Course · 1 - 3 Months

1…417418419…477

In summary, here are 10 of our most popular product marketing courses

  • Asana Advanced: Portfolio, Dashboards & Planning at Scale: Coursera
  • Agile Practices: Apply, Evaluate & Optimize Planning: EDUCBA
  • Create a Stylized Character with Nomad Sculpt: Skillshare
  • Audit SEO Gaps with SEMrush Reports: Coursera
  • Foundations of Financial Analysis: STARWEAVER
  • ULIP Investment and Insurance Planning: EDUCBA
  • TikTok Effects: Sound & Visuals: Coursera
  • Virtual Selling: LearnQuest
  • The Complete Scrum Master Certification Guide: Packt
  • Agile Retrospective: Kaizen with Scrum: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok