• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Keras Deep Learning Projects with TensorFlow

    Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Convolutional Neural Networks, Transfer Learning, Recurrent Neural Networks (RNNs), Model Evaluation, Generative Model Architectures, Image Analysis, Model Training, Artificial Neural Networks, Text Mining, Computer Vision, Model Optimization, Data Preprocessing, Fine-tuning, Tensorflow, Deep Learning, Model Deployment

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Cómo Guardar Diseños de Canva en Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Personalized Campaigns, Editing, Content Creation, Writing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Trace and Fix Data Anomalies

    Skills you'll gain: Data Quality, Extract, Transform, Load, Anomaly Detection, Data Pipelines, Data Maintenance, Data Validation, Analysis, Data Integrity, Dependency Analysis, Dataflow, Data Transformation, Dashboard, SQL

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Python Data Analysis

    Skills you'll gain: NumPy, Time Series Analysis and Forecasting, Scikit Learn (Machine Learning Library), Predictive Modeling, Pandas (Python Package), Matplotlib, Plot (Graphics), Data Analysis, Predictive Analytics, Data Visualization, Database Management, Applied Machine Learning, Databases, Text Mining, Data Manipulation, Data Science, Python Programming, Statistical Analysis, Data Wrangling, Big Data

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    AI-Guided Stress Reduction & Analysis

    Skills you'll gain: Mindfulness, Stress Management, Meditation & Breathwork, Empathy, AI literacy, Personal Development, AI Integrations, Data Analysis, Respiratory Care, Vital Signs, Dashboard, Performance Measurement, Descriptive Analytics, Habit Formation, Physiology, Standard Operating Procedure

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Monitor KPIs Live Task & Time Management

    Skills you'll gain: Risk Analysis, Trend Analysis, Project Risk Management, Project Performance, Risk Management, Dashboard, Key Performance Indicators (KPIs), Performance Metric, Project Management, Continuous Monitoring, Scope Management, Performance Measurement, Real Time Data, Budget Management, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

  • U

    UBITS

    El desarrollo de una startup

    Skills you'll gain: Customer Analysis, Market Analysis, Customer Insights, Sales Strategy, Sales, Customer Retention, Business Modeling, Entrepreneurship, Technology Strategies, Consumer Behaviour, Business Strategy, Entrepreneurial Finance

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Transformer Models and BERT Model - בעברית

    Skills you'll gain: Large Language Modeling, Natural Language Processing, Transfer Learning, Generative Model Architectures, Applied Machine Learning, Text Mining, Fine-tuning, Deep Learning

    Advanced · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    Pitch and Storytelling for Leaders

    Skills you'll gain: Data Storytelling, Storytelling, Brand Strategy, Presentations, Oral Expression, Sales Presentations, Concision, Public Speaking, Brand Marketing, Drive Engagement, Persuasive Communication, Verbal Communication Skills, Communication, Entrepreneurship, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    AI Innovations with Open Tools in Healthcare Processes

    Skills you'll gain: Medical Privacy, Personally Identifiable Information, General Data Protection Regulation (GDPR), Information Privacy, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Open Source Technology, Patient Communication, OpenAI, Data Ethics, Clinical Documentation, Responsible AI, Clinical Informatics, AI Enablement, Healthcare Ethics, Prompt Engineering Tools, Decision Support Systems, Healthcare Industry Knowledge, AI Personalization, Automation, Medical Coding

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Plan Email Projects Fast

    Skills you'll gain: Process Optimization, Process Improvement, Campaign Planning, Project Schedules, Calendar Management, Project Coordination

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Present Insights: Drive Prioritization with Data Stories

    Skills you'll gain: Data Storytelling, Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Persona Development, Stakeholder Communications, Prioritization, Analytics, Presentations, Stakeholder Engagement, Stakeholder Management, Strategic Decision-Making, Strategic Communication, Quantitative Research

    Intermediate · Course · 1 - 4 Weeks

1…418419420…493

In summary, here are 10 of our most popular marketing analytics courses

  • Keras Deep Learning Projects with TensorFlow: EDUCBA
  • Cómo Guardar Diseños de Canva en Mailchimp: Coursera
  • Trace and Fix Data Anomalies: Coursera
  • Python Data Analysis: Packt
  • AI-Guided Stress Reduction & Analysis: Coursera
  • Monitor KPIs Live Task & Time Management: Coursera
  • El desarrollo de una startup : UBITS
  • Transformer Models and BERT Model - בעברית: Google Cloud
  • Pitch and Storytelling for Leaders: Creo Incubator
  • AI Innovations with Open Tools in Healthcare Processes: Starweaver

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok