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  • Integrated Marketing Communications

Integrated Marketing Communications Courses

Integrated Marketing Communications courses can help you learn campaign strategy, audience segmentation, brand messaging, and channel integration. You can build skills in crafting compelling narratives, analyzing consumer behavior, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, Hootsuite, and Adobe Creative Suite, that support executing and evaluating marketing strategies across various platforms.

Popular Integrated Marketing Communications Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Créer des diagrammes de Buyer Persona avec Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Strategic Thinking, Market Analysis, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Deploy a BigQuery ML Customer Churn Classifier to Vertex AI for Online Predictions

    Skills you'll gain: Model Evaluation, Model Training, Google Cloud Platform, Model Optimization, Model Deployment, Data Preprocessing, MLOps (Machine Learning Operations), Predictive Modeling, Google Analytics, Applied Machine Learning, Cloud Deployment, Cloud Storage, Machine Learning, Data Management

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Embajador de la Vacuna COVID: Cómo Hablar con los Padres

    Skills you'll gain: Immunology, Parent Communication, Patient Education And Counseling, Patient Education and Support, Infectious Diseases, Public Health and Disease Prevention, Pediatrics, Preventative Care, Advocacy, Public Health, Community Health, Epidemiology, Persuasive Communication, Drug Development, Medical Science and Research, Research, Interpersonal Communications, Rapport Building, Discussion Facilitation, Child Health

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Salesforce Starter Kit

    Skills you'll gain: Salesforce, Salesforce Development, Systems Integration, Customer Relationship Management, Customer Relationship Management (CRM) Software, Data Integration, Contract Management, AI Enablement, Responsible AI, Web Services, Business Reporting, Data Ethics, Customer Analysis, AI literacy, Artificial Intelligence, Application Programming Interface (API), AI Integrations, Software Design Patterns, Software Design, Data Security

    Advanced · Specialization · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Project Management: Applying Predictive and Adaptive Methods

    Skills you'll gain: Cost Management, Project Risk Management, Project Schedules, Project Closure, Project Performance, Cost Estimation, Project Management, Project Scoping, Project Planning, Scope Management, Team Leadership, Sprint Planning, Agile Project Management, Vendor Management, Change Control, Communication Planning, Sprint Retrospectives, Leadership, Conflict Management, Leadership Development

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Northwestern University

    영업 잠재 고객에게 다가가는 법

    Skills you'll gain: Sales, Selling Techniques, Sales Strategy, Meeting Facilitation, Sales Prospecting, Sales Development, General Sales Practices, Sales Process, Sales Presentations, Overcoming Objections, Team Oriented, Storytelling, Constructive Feedback, Verbal Communication Skills, Rapport Building, Communication, Personal Development

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content with SEO and Analytics

    Skills you'll gain: Content Performance Analysis, Content Optimization, Web Analytics and SEO, Content Creation, Web Content, Search Engine Optimization, Performance Analysis, Digital Publishing, Content Marketing, Driving engagement, Content Management Systems, Web Analytics, Performance Measurement, Performance Metric, Performance Improvement, Data-Driven Marketing, Copywriting, Process Optimization, Benchmarking, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Buyer Journeys and Classify Content

    Skills you'll gain: Content Marketing, Content Strategy, Content Management, Marketing Strategies, Gap Analysis, Strategic Marketing, Content Development and Management, Journey Mapping, Driving engagement, Marketing Materials, Content Creation, Sales Process

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Manage Leads with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Lead Generation, Customer Relationship Management, Sales Development, Customer Data Management, Return On Investment, Salesforce, Data Management, Data Entry, Data Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Toronto

    Kommunikationsstrategien für ein virtuelles Zeitalter

    Skills you'll gain: Presentations, Communication, Business Communication, Discussion Facilitation, Influencing, Verbal Communication Skills, Persuasive Communication, Communication Strategies, Virtual Teams, Interpersonal Communications, Meeting Facilitation, Public Speaking, Active Listening, Negotiation, Digital Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Steigere den Zugriff auf dein Instagram Business Profil

    Skills you'll gain: Instagram, Content Scheduling, Social Media, Social Media Content, Social Media Management, Social Media Marketing, Social Media Strategy, Brand Awareness, Social Media Campaigns, Photography, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Excel for Office 365 (Desktop or Online): Part 1

    Skills you'll gain: Excel Formulas, Microsoft Excel, Microsoft Office, Spreadsheet Software, Microsoft 365, Document Management, Computer Literacy, Productivity Software, File Management, Data Management, Information Management, Data Entry, Editing, Data Sharing, User Interface (UI)

    Beginner · Course · 1 - 3 Months

1…446447448…537

In summary, here are 10 of our most popular integrated marketing communications courses

  • Créer des diagrammes de Buyer Persona avec Creately: Coursera
  • Deploy a BigQuery ML Customer Churn Classifier to Vertex AI for Online Predictions: Google Cloud
  • Embajador de la Vacuna COVID: Cómo Hablar con los Padres: Johns Hopkins University
  • Salesforce Starter Kit: Coursera
  • Project Management: Applying Predictive and Adaptive Methods: Logical Operations
  • 영업 잠재 고객에게 다가가는 법: Northwestern University
  • Optimize Content with SEO and Analytics: Coursera
  • Buyer Journeys and Classify Content: Coursera
  • Manage Leads with HubSpot: Coursera
  • Kommunikationsstrategien für ein virtuelles Zeitalter: University of Toronto

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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