Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Kubernetes, Containerization, Google Cloud Platform, Application Deployment, Cloud-Native Computing, Data Persistence, Data Storage Technologies, Data Storage, Scalability, Load Balancing, Configuration Management, Command-Line Interface, Network Security, Network Routing
Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Campaigns, Social Media, Social Media Marketing, Market Research, Social Media Strategy, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Research, Sales Presentation, Business Marketing, Customer experience strategy (CX), Strategic Planning, Digital Marketing, Branding, Google Ads, Forecasting
★ 4.5 (19) · Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Value Propositions, Marketing Strategies, Digital Marketing, Target Audience, Marketing Effectiveness, Strategic Marketing, Digital Marketing Campaigns, Digital Media Strategy, Marketing Budgets, Content Marketing, Search Engine Marketing, Email Marketing, Search Engine Optimization, Marketing Analytics, Journey Mapping, Lead Generation, Key Performance Indicators (KPIs), Marketing Communications, Return On Investment, A/B Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Unreal Engine, 3D Assets, Virtual Environment, Video Game Development, Computer Graphics, Computer Graphic Techniques, Visualization (Computer Graphics), Color Theory
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Market Opportunities, Market Analysis, Market Research, Competitive Analysis, Marketing Management, Market Intelligence, Strategic Decision-Making, Customer Analysis, Marketing Strategies, Marketing, Marketing Planning, Strategic Thinking, Strategic Marketing, Business Strategy, Analysis, Marketing Strategy and Techniques, Growth Strategies
★ 4.5 (11) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Paid media, Data Storytelling, Email Marketing, Social Media Strategy, Google Ads, Social Media, Digital Advertising, Social Media Marketing, Search Engine Optimization, Content Creation, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce
★ 4.9 (334) · Beginner · Professional Certificate · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Data-Driven Marketing, Big Data, R (Software), Customer experience improvement, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Data Visualization, Data Strategy, Customer experience strategy (CX), Digital Transformation, Data Engineering, Marketing Analytics, Data Visualization Software, Plot (Graphics), Statistical Visualization, R Programming, Analytics, Marketing
★ 4.3 (62) · Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Event Marketing, Marketing Design, Canva (Software), Marketing Materials, A/B Testing, Campaign Planning, Promotional Materials, Promotions and Campaigns, Design Strategies, Campaign Management, Logo Design, Data-Driven Marketing, Email Marketing, Cross-Channel Marketing, Content Performance Analysis, Social Media Campaigns, Branding, Drive Engagement, Driving engagement, Experience Design
Beginner · Course · 1 - 4 Weeks

University of Arizona
Skills you'll gain: Brand Strategy, Brand Marketing, Branding, Marketing Communications, Brand Management, Brand Awareness, Marketing Effectiveness, Advertising, Marketing, Marketing Strategies, Strategic Marketing, Brand Loyalty, Social Media Marketing, Online Advertising, Direct Marketing, Product Marketing, Marketing Strategy and Techniques, Digital Advertising, Advertising Campaigns, Digital Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Kubernetes, Cloud-Native Computing, Scalability, Google Cloud Platform, Docker (Software), Application Deployment, Data Persistence, Containerization, Virtual Networking, Load Balancing, YAML, Data Storage, Data Storage Technologies, Configuration Management, Key Management, Network Model, Security Controls
Intermediate · Course · 1 - 3 Months

Emory University
Skills you'll gain: Data-Driven Marketing, Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Contextual Advertising, Marketing, Personalized Campaigns, AI Enablement, Marketing Effectiveness, Responsible AI, MarTech, Data Ethics, Customer experience improvement, Journey Mapping, Artificial Intelligence, Customer Insights, Customer Engagement, Consumer Behaviour, Data Collection
★ 4.5 (58) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Unreal Engine, Animations, Animation and Game Design, Computer Graphics, Timelines, Data Import/Export
Mixed · Course · 1 - 4 Weeks