• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Y

    Yad Vashem

    El Holocausto: el abismo de la humanidad

    Skills you'll gain: Teaching, Pedagogy, Instructional Strategies, Educational Materials, Public History, Lesson Planning, Social Studies, World History, European History, Cultural Diversity, Culture, Political Sciences

    5
    Rating, 5 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 3 Months

  • L

    Lecturio

    Psychology and Sociology

    Skills you'll gain: Sensory Systems Analysis, Health Disparities, Nursing and Patient Care, Social Sciences, Stress Management, Social Determinants Of Health, Psychology, Sociology, Intercultural Competence, Patient Education And Counseling, Mental and Behavioral Health, Mental Health Diseases and Disorders, Behavioral Health, Culture, Human Development, Cultural Diversity, Human Learning, Empathy & Emotional Intelligence, Demography, Neurology

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Innovating with Google Cloud Artificial Intelligence - Español

    Skills you'll gain: Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Model Training, Digital Transformation, Artificial Intelligence, Business Transformation, Cloud Solutions, Responsible AI, Business Intelligence, AI literacy, Data Ethics, Data Quality, Machine Learning, Natural Language Processing, Model Deployment, Applied Machine Learning, Cloud API, Data Analysis, Application Programming Interface (API)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Python Debugging: A Systematic Approach

    Skills you'll gain: Debugging, LLM Application, Data-oriented programming, Code Reusability, Python Programming, Data Manipulation, Data Analysis, Functional Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Employee Engagement: Driving Real-Time Insights

    Skills you'll gain: Responsible AI, Employee Engagement, Driving engagement, Drive Engagement, HR Tech, People Analytics, AI Personalization, Generative AI, Employee Surveys, Human Resource Strategy, Real Time Data, Data-Driven Decision-Making, Case Studies, Analysis, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Facebook Strategy: Effective Content

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Content Development and Management, Social Media, Content Marketing, Customer Insights, Social Media Management, Social Media Marketing, Data-Driven Marketing

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Data Engineering on AWS - The Complete Training

    Skills you'll gain: AWS Kinesis, Data Engineering, Amazon Redshift, Amazon Web Services, Apache Kafka, Cloud Computing Architecture, Data Lakes, Real Time Data, Amazon Elastic Compute Cloud, Data Management, Cloud Engineering, Cloud Management, Data Visualization Software, Amazon S3, Data Integration, Data Architecture, Data Migration, Performance Tuning, Serverless Computing, AWS Identity and Access Management (IAM)

    Intermediate · Specialization · 3 - 6 Months

  • S

    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Design Strategies, Adobe Illustrator, Graphic Design, Branding, Market Analysis, Digital Design, Graphic and Visual Design, Adobe Photoshop, Design Elements And Principles, Personal Development, Ideation, Process Development, Strategic Thinking, Design Research, Professional Development, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

  • Y

    Yonsei University

    Valuation and Financial Analysis For Startups Capstone

    Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Financial Statements, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Data, Financial Forecasting, Financial Modeling, Entrepreneurship, Market Analysis, Cash Flows, Cash Flow Forecasting, Business Research, Business Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • W

    Whizlabs

    Power BI: Data Modeling and Data Analysis

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Star Schema, Database Design, Data Security, Data Visualization Software, Spreadsheet Software, Performance Tuning, Data Access, Performance Improvement, Model Optimization, Data Manipulation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Airport Construction

    Skills you'll gain: Civil Engineering, Construction Engineering, Construction, Construction Management, Construction Inspection, Facility Repair And Maintenance, Construction Estimating, Engineering Plans And Specifications, Environmental Engineering, Sustainable Development, Environmental Regulations, Sustainability Standards, Stormwater Management, Failure Analysis, Design Specifications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Empathic AI Communication, Trust & Ethical Use

    Skills you'll gain: UI/UX Research, User Research, Empathy, De-escalation Techniques, Active Listening, Responsible AI, Data Sharing, User Experience, Verbal Communication Skills, ChatGPT, Interpersonal Communications, AI literacy, Anthropic Claude, Data Ethics, Consumer Behaviour, Prompt Engineering, Strategic Decision-Making, Information Privacy, Trustworthiness, Mitigation

    Beginner · Specialization · 3 - 6 Months

1…463464465…688

In summary, here are 10 of our most popular social media analytics courses

  • El Holocausto: el abismo de la humanidad: Yad Vashem
  • Psychology and Sociology: Lecturio
  • Innovating with Google Cloud Artificial Intelligence - Español: Google Cloud
  • Python Debugging: A Systematic Approach: University of Michigan
  • GenAI for Employee Engagement: Driving Real-Time Insights: Coursera
  • Facebook Strategy: Effective Content: Coursera
  • Data Engineering on AWS - The Complete Training: Packt
  • Packaging Design: Redesign a Product for a Brand from A to Z: Skillshare
  • Valuation and Financial Analysis For Startups Capstone: Yonsei University
  • Power BI: Data Modeling and Data Analysis: Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok