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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Stakeholder & Strategic Alignment

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, People Analytics, Stakeholder Communications, Workforce Planning, Stakeholder Analysis, Human Resource Strategy, Human Resources, Organizational Strategy, Business Priorities, Organizational Structure, Communication Planning, Data Storytelling, Business Metrics, Matrix Management, Strategic Decision-Making, Reconciliation, Strategic Planning, Strategic Prioritization

    Advanced · Course · 1 - 3 Months

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    Madecraft

    Business Networking 101: How to Network Like a Pro

    Skills you'll gain: Professional Networking, Social Media Strategy, Relationship Building, Social Media, LinkedIn, Customer Relationship Management, Sales Prospecting, Events and Conferences, Customer Relationship Management (CRM) Software, Oral Expression, Rapport Building, Relationship Management, New Business Development, Virtual Networking, Event Management, General Networking, Business Development, Interpersonal Communications, Communication, Communication Strategies

    Beginner · Course · 1 - 3 Months

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    Coursera

    Build Performance Dashboards

    Skills you'll gain: Dashboard, Dashboard Creation, Data-Driven Marketing, Data-Driven Decision-Making, Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing Planning, Campaign Management, Data Presentation, Strategic Marketing, Strategic Thinking, Performance Analysis, Business Strategies, Analysis

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Game Development, Data Science, and Machine Learning

    Skills you'll gain: Predictive Modeling, Data Preprocessing, Data Visualization, Plot (Graphics), Predictive Analytics, Statistical Visualization, Model Training, Model Evaluation, Machine Learning Software, Machine Learning Methods, Object Oriented Design, Data Wrangling, Game Design, Data Science, Data Import/Export, Development Environment

    Intermediate · Course · 3 - 6 Months

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    Alex Genadinik

    Innovative And Disruptive Thinking For Market Disruption

    Skills you'll gain: Innovation, Thought Leadership, Creative Thinking, Visionary, Ideation, Open Mindset, Entrepreneurship, Creativity, Growth Mindedness, Business Technologies, Continuous Improvement Process, Persistence, Business Risk Management

    Mixed · Course · 1 - 3 Months

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    Packt

    Microsoft Fabric: Fundamentals and Power BI Workflow

    Skills you'll gain: Data Analysis Expressions (DAX), Real Time Data, Dataflow, Business Intelligence, Data Access, Capacity Management, Data Management, Query Languages, Data Storage

    Beginner · Course · 1 - 3 Months

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    UBITS

    El desarrollo de una startup

    Skills you'll gain: Customer Analysis, Market Analysis, Customer Insights, Sales Strategy, Sales, Business Development, Customer Retention, Business Modeling, Entrepreneurship, Technology Strategies, Consumer Behaviour, Entrepreneurial Finance

    Intermediate · Course · 1 - 4 Weeks

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    CertNexus

    AgenticAIBIZ (Exam AGZ-110): Foundations of Agentic AI

    Skills you'll gain: Agentic systems, Generative AI Agents, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Risk Management, Business Process Automation, Generative AI, Business Strategy, Automation, Data Strategy, Process Improvement, Large Language Modeling, Process Improvement and Optimization, Data Ethics, Process Optimization, Operational Efficiency, Customer Service, User Experience, Marketing

    Mixed · Course · 1 - 3 Months

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    Pearson

    Data Science Fundamentals Part 1: Unit 3

    Skills you'll gain: Data Validation, Extract, Transform, Load, Object-Relational Mapping, Data Cleansing, Data Manipulation, Data Quality, Data Pipelines, Pandas (Python Package), Descriptive Statistics, Database Management, Data Transformation, Data Integrity, Relational Databases, Exploratory Data Analysis, Data Store, Databases, Descriptive Analytics, Data Persistence, Data Analysis, Graphical Tools

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    ETL pipelines con Python: recopila datos de Spotify

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Transformation, Data Processing, Data Presentation, Business Intelligence Software, Business Intelligence, Data Analysis, Extract, Transform, Load, Exploratory Data Analysis, Data Collection, Data Pipelines, Data Access, Music, Development Environment, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

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    Coursera

    Créer du contenu de sensibilisation pour Twitter avec Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Graphic and Visual Design, Design, Content Creation, Graphic and Visual Design Software, Graphic Design, Graphics Software, Social Media Marketing, Advertising

    Beginner · Guided Project · Less Than 2 Hours

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    Packt

    The Complete Tableau Bootcamp for Aspiring Data Scientists

    Skills you'll gain: Dashboard, Data Visualization Software, Data Visualization, Statistical Visualization, Plot (Graphics), Interactive Data Visualization, Data Presentation, Graphing, Data Preprocessing, Data Manipulation, Scatter Plots, Data Wrangling, Data Analysis, Data Modeling, Software Installation, Data Integration, Data Access

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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