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Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • G

    Goldman Sachs

    Fundamentos de los Aspectos Financieros del Negocio con Goldman Sachs 10,000 Women

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Income Statement, Balance Sheet, Financial Acumen, Financial Analysis, Return On Investment, Entrepreneurial Finance, Business Acumen, Finance, Business Metrics, General Finance, Entrepreneurship, Empowerment, Data-Driven Decision-Making, Diversity Equity and Inclusion Initiatives

    ★ 4.9 (55) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Sustainable Business Strategies

    Skills you'll gain: Sustainable Business, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainability Standards, Sustainable Development, Corporate Strategy, Climate Change Programs, Climate Change Mitigation, Environmental Issue, Business Operations, Operational Efficiency, Supply Chain Planning, Case Studies

    ★ 4.7 (11) · Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Atención centrada en el paciente

    Skills you'll gain: Patient-centered Care, Healthcare Ethics, Patient Communication, Care Management, Medical Management, Preventative Care, Health Disparities, Professionalism, Nutrition and Diet, Health Promotion, Clinical Nutrition, Mental Health, Collaboration, Empathy, Social Determinants Of Health

    ★ 4.8 (28) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Navigating U.S. Food Regulations: Safety and Enforcement

    Skills you'll gain: Case Studies

    ★ 4.1 (9) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Data Scientists

    Skills you'll gain: Generative AI, Responsible AI, AI literacy, Data Ethics, Data Quality, AI Integrations, Applied Machine Learning, Data Synthesis, Analysis, Machine Learning

    ★ 4.7 (12) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create and Edit a Pinterest Ad Account

    Skills you'll gain: Pinterest, User Accounts, Social Media Management, Social Media, Account Management, User Provisioning, Advertising, Information Privacy, Branding, System Configuration, Payment Processing

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Engaged: Behavioral Science for Digital Product Design

    Skills you'll gain: Decision Making, Driving engagement, Experience Design, Behavioral Economics, Human Factors, Interaction Design, UI/UX Strategy, User Experience, Persona (User Experience), User Centered Design, User Experience Design, Psychology, Experimentation, Design Strategies, Trustworthiness, Motivational Skills, Behavior Management, Behavioral Management, Product Management, Digital Marketing

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Customer Analysis, Market Research, Generative Model Architectures, Data Preprocessing, Market Analysis, Data Analysis, Data Visualization Software, Consumer Behaviour, AI Integrations, Business Strategy, Business Planning

    Intermediate · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Assessing Conflict

    Skills you'll gain: Conflict Management, Active Listening, Interrigatories, Empathy, Interpersonal Communications, Recognizing Others, Communication

    ★ 4.3 (23) · Beginner · Course · 1 - 3 Months

  • N

    Northeastern University

    Mastering Negotiation Skills & Strategies

    Skills you'll gain: Negotiation, Conflict Management, Communication Strategies, Behavioral Economics, Decision Making, Relationship Building, Communication, Business Administration, Mitigation

    ★ 4.8 (13) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Information Extraction from Free Text Data in Health

    Skills you'll gain: Text Mining, Unstructured Data, Health Informatics, Natural Language Processing, Clinical Documentation, Model Evaluation, Clinical Informatics, Deep Learning, Model Training, Machine Learning, Medical Terminology, Artificial Neural Networks, Python Programming, Computer Programming, Computer Programming Tools

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Cible démographie spécifique de l’utilisateur dans campagne de suivi

    Skills you'll gain: Social Media Management, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Social Media Strategy, Target Market, Driving engagement, Campaign Management, Drive Engagement, Advertising Campaigns, Customer Engagement, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular social media analytics courses

  • Fundamentos de los Aspectos Financieros del Negocio con Goldman Sachs 10,000 Women: Goldman Sachs
  • Sustainable Business Strategies: Coursera
  • Atención centrada en el paciente: Tecnológico de Monterrey
  • Navigating U.S. Food Regulations: Safety and Enforcement: University of Illinois Urbana-Champaign
  • GenAI for Data Scientists: Coursera
  • Create and Edit a Pinterest Ad Account: Coursera
  • Engaged: Behavioral Science for Digital Product Design: Packt
  • Enhancing Customer Insights with Generative AI: Coursera
  • Assessing Conflict : Arizona State University
  • Mastering Negotiation Skills & Strategies: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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