• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Performance Measurement, Business Planning, Business Modeling, Selling Techniques, Human Capital, Business Intelligence, Portfolio Management, Financial Analysis, Strategic Marketing, Digital Transformation, Agile Product Development, Marketing Planning, Business Analytics, Market Dynamics, Corporate Sustainability, Retail Management, Online Advertising, Equities, Branding, IT Management

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Dashboard, Systems Thinking, Unsupervised Learning, Reinforcement Learning, MLOps (Machine Learning Operations), Computer Vision, Natural Language Processing, Deep Learning, Time Series Analysis and Forecasting, Predictive Modeling, Logistic Regression, Marketing Analytics, Financial Data, Stakeholder Engagement, Environmental Management Systems, Business Analysis, Descriptive Analytics, Pandas (Python Package), Data-Driven Decision-Making

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Linear Algebra, Graph Theory, Statistical Software, Computational Logic, Integral Calculus, Matplotlib, Probability & Statistics, Statistical Programming, Plot (Graphics), Calculus, R Programming, Differential Equations, Data Processing, Data Visualization Software, Applied Mathematics, Theoretical Computer Science, Logical Reasoning, General Mathematics, Advanced Mathematics, Mathematical Modeling

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Model Training, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning Methods, Query Languages, Machine Learning Software

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Strategic Decision-Making, Scope Management, Negotiation, Leadership Studies, Stakeholder Management, Earned Value Management, Intercultural Competence, Organizational Leadership, Research Design, Project Controls, Project Schedules, Research, Cost Management, Project Management, Data Analysis, Risk Management, Project Scoping, Institutional Review Board (IRB)

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Plot (Graphics), Data Visualization, Graphing, Data Mining, Analytics, Dimensionality Reduction, Statistical Modeling, Predictive Modeling, R (Software), Big Data, Data Science, R Programming, Logistic Regression, Data-Driven Decision-Making, Data Ethics, Data Visualization Software, Predictive Analytics

    Credit offered

    Mastertrack · 6 - 12 Months

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Predictive Modeling, Organizational Leadership, Digital Transformation, Market Dynamics, Tableau Software, Capital Budgeting, Design Thinking, Descriptive Statistics, Game Theory, Competitive Analysis, Product Lifecycle Management, Microsoft Excel

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Model Training, Data Warehousing, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Plot (Graphics), Data Visualization, Exploratory Data Analysis, Supervised Learning, Data Presentation, Model Evaluation, Graphing, Model Optimization, Dimensionality Reduction, Data Science, Descriptive Analytics, Matplotlib, Predictive Modeling, Machine Learning Methods, Pandas (Python Package), Data Analysis, Data-Driven Decision-Making

    Credit offered

    Mastertrack · 6 - 12 Months

  • I

    IIT Roorkee

    Executive MBA

    Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Performance Appraisal, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Business Process Management, Management Accounting, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Cash Management

    Earn a degree

    Degree · 1 - 4 Years

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Surveys, Intelligence Collection and Analysis, Survey Creation, Risk Mitigation, Quantitative Research, Qualitative Research, R (Software), Environmental Laws, Political Sciences, Economic Development, International Relations, Cybersecurity, Climate Change Adaptation, Policty Analysis, Research, and Development, Public Safety and National Security, Social Studies, Ancient History, Sustainable Development, Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Social Network Analysis, Data Presentation, Statistical Machine Learning, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Data Storytelling, R (Software), Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Data Visualization, Statistical Visualization, Supervised Learning, Network Analysis, Data Preprocessing, Dimensionality Reduction, Web Scraping, Statistical Modeling, Python Programming

    Earn a degree

    Degree · 1 - 4 Years

1…481482483484

In summary, here are 10 of our most popular customer analytics courses

  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • BSc Data Science: University of Huddersfield
  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
  • MSc Management: University of Huddersfield
  • Diplomado en Analítica de los Negocios: Pontificia Universidad Católica de Chile
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Certificado en Introducción a la Ciencia de Datos: Pontificia Universidad Católica de Chile
  • Executive MBA: IIT Roorkee

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok