• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Tailor Your Message

    Skills you'll gain: User Feedback, Customer Analysis, Professional Development, Customer experience improvement, Selling Techniques, Communication Strategies, Sales Process, Solution Selling, Consumer Behaviour, Business Correspondence, Customer Insights, Stakeholder Communications, Analytical Skills, Communication, Business Writing, Business Communication, Marketing Communications, Customer Engagement, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Organize Research Data: File Management

    Skills you'll gain: File Management, Document Management, Data Management, Data Governance, Data Literacy, Records Management, Data Cleansing, File Systems, Data Analysis, Data Processing, Data Maintenance, Record Keeping, Data Quality, Version Control

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Logistic Regression with SAS: Build & Evaluate Models

    Skills you'll gain: Logistic Regression, Feature Engineering, Model Evaluation, SAS (Software), Data Preprocessing, Predictive Modeling, Classification Algorithms, Performance Analysis, Statistical Modeling, Regression Analysis, Predictive Analytics, Analysis, Statistical Methods, Business Analysis, Data Cleansing, Data Transformation, Model Optimization, Insurance

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Hypothesis Testing with Minitab for Data Analysis

    Skills you'll gain: Business Analytics, Statistical Software, Data-Driven Decision-Making, Analytical Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Estadios inteligentes: experiencia Bernabéu

    Skills you'll gain: Internet Of Things, Data Ethics, Building Information Modeling, Energy and Utilities, Disabilities, Sustainable Technologies, Customer experience improvement, Sustainable Business, Business Strategies, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sustainable Architecture, Governance, Sustainable Design, Facility Management, Business, Economic Development, Business Operations, Technology Strategies, Behavioral Management

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Unfair, Deceptive, or Abusive Acts or Practices (UDAAP)

    Skills you'll gain: Compliance Management, Regulatory Compliance, Compliance Reporting, Business Ethics, Law, Regulation, and Compliance, Ethical Standards And Conduct, Regulatory Requirements, Lending and Underwriting, Financial Industry Regulatory Authorities, Risk Control, Consumer Lending, Operational Risk, Risk Management Framework, Financial Regulations, Legal Risk, Business Risk Management, Risk Management, Case Studies, Financial Services

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Manage Schema Evolution in Real‑Time Data

    Skills you'll gain: Data Pipelines, Apache Kafka, Operational Databases, Data Lakes, Continuous Monitoring, Real Time Data, Data Warehousing, CI/CD, Continuous Deployment, System Monitoring, Continuous Integration, Data Validation, Automation, Warehouse Management, Automation Engineering

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Fatal Drug Overdose Data Using Tableau

    Skills you'll gain: Data Storytelling, Data Presentation, Feature Engineering, Data Ethics, Exploratory Data Analysis, Tableau Software, Data-Driven Decision-Making, Data Visualization Software, Data Analysis, Analytical Skills, Analytics, Data Cleansing, Data Preprocessing, Data Wrangling, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Navigate Pages & Trees

    Skills you'll gain: Information Architecture, Collaborative Software, Content Management Systems, Scalability, Responsive Web Design, Web Analytics and SEO, Web Development Tools, Front-End Web Development, Web Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Scaling No-Code Automation with Reflect

    Skills you'll gain: Test Tools, Test Case, Test Automation, Regression Testing, CI/CD, Continuous Integration, Continuous Deployment, No-Code Development, Test Planning, Test Data, Code Reusability, Maintainability, Development Environment, Debugging, Scalability

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    NoSQL Databases: Analyze & Implement Scalable Systems

    Skills you'll gain: Apache Mahout, NoSQL, Big Data, Apache Hive, Data Pipelines, Databases, Applied Machine Learning, Real Time Data, Database Theory, Scalability, Distributed Computing, Database Architecture and Administration, Model Evaluation, Machine Learning Algorithms, Transaction Processing, Machine Learning, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Master Decision Trees in R: Build, Predict & Evaluate

    Skills you'll gain: Model Evaluation, Decision Tree Learning, Classification And Regression Tree (CART), Supervised Learning, Model Training, Predictive Modeling, Data Preprocessing, Statistical Machine Learning, Data-Driven Decision-Making, Machine Learning, Regression Analysis, Classification Algorithms, Data Analysis, Analysis, Data Modeling, Data Visualization Software, Data Visualization, Plot (Graphics)

    Mixed · Course · 1 - 4 Weeks

1…516517518…532

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok