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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Pearson

    Data Science Fundamentals Part 2: Unit 2

    Skills you'll gain: A/B Testing, Sampling (Statistics), Statistical Hypothesis Testing, Statistical Inference, Statistical Methods, Statistics, Estimation, Statistical Analysis, Analytics, Probability & Statistics, Data Analysis, Analysis, Correlation Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Applied Machine Learning Without Coding

    Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Data Science, Statistical Modeling, Predictive Modeling, Machine Learning Methods, Exploratory Data Analysis, Machine Learning, Data Analysis, Applied Machine Learning, Machine Learning Software, Feature Engineering, Random Forest Algorithm, Supervised Learning, Logistic Regression, Data Processing, Model Optimization, Data Manipulation, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Français

    Skills you'll gain: Google Gemini, Gemini, Advanced Analytics, Marketing Analytics, Analytics, Data-Driven Marketing, Customer Analysis, Generative AI, Data Analysis, Customer Insights, Google Cloud Platform, Customer Data Management, Predictive Modeling, Customer Acquisition Management, Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    G

    Google Cloud

    BigQuery Machine Learning für Inferenzen nutzen

    Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, Model Training, MLOps (Machine Learning Operations), Data-Driven Decision-Making, Google Cloud Platform, Model Deployment, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Collaborate and Version Control Your AI Apps

    Skills you'll gain: User Story, Agile Methodology, Version Control, Persona (User Experience), Kanban Principles

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    U

    Universitat Politècnica de València

    Introducción a R para ciencia de datos

    Skills you'll gain: Plot (Graphics), R Programming, R (Software), Statistical Analysis, Ggplot2, Data Import/Export, Statistical Methods, Statistical Programming, Model Training, Data Structures, Programming Principles, Data Analysis, Machine Learning Methods, Data Visualization, Data Preprocessing, Data Science, Model Evaluation, Machine Learning, Data Manipulation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Drive Product Success with Data Decisions

    Skills you'll gain: Data-Driven Decision-Making, Prioritization, Business Writing, Strategic Decision-Making, Report Writing, Strategic Prioritization, Data Storytelling, Business Priorities, Data Analysis, Product Roadmaps, Writing, Strategic Thinking, Decision Making, Analytical Skills, Strategic Communication, Risk Analysis, Product Improvement, Resource Allocation, Trend Analysis, Project Estimation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    Universitat Politècnica de València

    Excel: gestión de datos

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Excel Formulas, Data Import/Export, Business Intelligence, Data Analysis, Data Validation, Data Presentation, Consolidation, Data Management, Strategic Planning, Data Transformation, Data Manipulation, Statistical Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Formulate Winning Business Strategies

    Skills you'll gain: Business Strategies, Business Strategy, Strategic Thinking, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Business Analysis, Portfolio Management, Analysis, Corporate Strategy, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Decision Making, Market Dynamics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Excel for Office 365 (Desktop or Online): Part 2

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Data Visualization, Excel Formulas, Data Analysis, Data Analysis Software, Microsoft 365, Data Entry, Productivity Software, Data Management, Trend Analysis, Document Management, Presentations, User Interface (UI)

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Design, Analyze, and Explain Financial Performance

    Skills you'll gain: Performance Reporting, Dashboard, Performance Analysis, Variance Analysis, Dashboard Creation, Financial Reporting, Financial Analysis, Business Reporting, Financial Data, Data Presentation, Data Storytelling, Communication, Interactive Data Visualization, Report Writing, Business Communication, Data Analysis, Data Visualization Software, Concision

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Logical Operations

    Crystal Reports: SQL Statements and Complex Formulas

    Skills you'll gain: SQL, Query Languages, Microsoft Access, Data Presentation, Business Reporting, Relational Databases, Data Manipulation, Business Intelligence Software, Data Analysis Software, Data Analysis, Business Intelligence

    Mixed · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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