• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    G

    Google Cloud

    Prepárate para convertirte en Professional Data Engineer

    Skills you'll gain: Cloud Engineering, Data Warehousing, Data Pipelines, Data Architecture, Google Cloud Platform, Data Processing, Systems Design, Data Maintenance, Data Storage, Data Migration, Cloud Management, Data Transformation, Cloud Security, Data Analysis, Cloud Storage, Data Security

    Advanced · Course · 1 - 3 Months

  • P

    Packt

    Strategic Impact: A Leader's Planning Framework

    Skills you'll gain: Strategic Communication, Strategic Leadership, Drive Engagement, Strategic Planning, Business Planning, Performance Measurement, Employee Engagement, Organizational Strategy, Key Performance Indicators (KPIs), Plan Execution, Meeting Facilitation, Business Leadership, Dashboard, Discussion Facilitation, Strategic Decision-Making, Goal Setting, Business Strategy, Leadership Development, Team Building, Teamwork

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Global Macro and Hedge Fund Strategy Analysis

    Skills you'll gain: Portfolio Risk, Risk Management, Portfolio Management, Investment Management, Hedge Accounting, Risk Analysis, Credit Risk, Futures Exchange, Financial Trading, Investments, Financial Market, International Finance, Securities Trading, Mergers & Acquisitions, Market Opportunities, Fund Accounting, Market Analysis, Trend Analysis

    Mixed · Course · 1 - 4 Weeks

  • H

    H2O.ai

    DataPrep for H2O Driverless AI

    Skills you'll gain: Supervised Learning, Machine Learning Methods, Data Preprocessing, Machine Learning, Time Series Analysis and Forecasting, Applied Machine Learning, Data Quality, Data Wrangling, Data Analysis, Model Training, Data Manipulation, Classification Algorithms, Regression Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Secure Healthcare Data: Encrypt, Audit, Protect

    Skills you'll gain: Data Security, Security Controls, Data Loss Prevention, Health Care Procedure and Regulation, Computer Security Awareness Training, Cybersecurity, Cryptographic Protocols, Role-Based Access Control (RBAC), AWS Identity and Access Management (IAM)

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    AI Integration & Platform Optimization in Advanced Fabric

    Skills you'll gain: Data Architecture, Data Security, Microsoft Azure, Computing Platforms, Collaborative Software, Cloud Security, Information Systems Security, Data Infrastructure, Systems Architecture, Data Management, Capacity Management, Database Architecture and Administration, AI Enablement, Data Governance, AI Integrations, Data Presentation, Identity and Access Management, Machine Learning, Data Analysis

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    STARWEAVER

    Strategic Cyber Effects Management

    Skills you'll gain: Cyber Security Strategy, MITRE ATT&CK Framework, Cyber Operations, Cybersecurity, Incident Response, Cyber Risk, Cyber Security Assessment, Cyber Attacks, Strategic Thinking, Risk Analysis, Strategic Decision-Making, Plan Execution, Key Performance Indicators (KPIs), Performance Measurement, Business Metrics, Strategic Marketing, Campaign Management, Resilience, Campaign Planning, Coordination

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Development, Python, and Deployment

    Skills you'll gain: Search Engine Optimization, jQuery, Keyword Research, Application Deployment, Content Optimization, Program Development, Object Oriented Programming (OOP), Web Servers, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Strategic Supply Chain Leadership: A Holistic Overview

    Skills you'll gain: Supply Chain, Supply Chain Management, Supply Chain Planning, Strategic Leadership, Leadership, Sustainable Business, Technology Strategies, Supplier Risk Management, Strategic Decision-Making, Risk Analysis, Corporate Sustainability, Risk Modeling, Strategic Communication, Cost Benefit Analysis, Stakeholder Communications, Cost Reduction, Risk Management, Service Level, Working Capital

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    HTML Quick Start

    Skills you'll gain: Hypertext Markup Language (HTML), HTML and CSS, Cascading Style Sheets (CSS), Web Design and Development, Web Development, Web Development Tools, Javascript, Semantic Web, Web Content Accessibility Guidelines, Browser Compatibility, Development Environment, Web Content, GitHub, Integrated Development Environments, Web Analytics and SEO, Software Installation

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Integrated Measurement KPIs and Metrics for ITSM

    Skills you'll gain: Operational Efficiency, Leadership Studies, IT Service Management, Key Performance Indicators (KPIs), Stakeholder Management, Performance Measurement, Performance Metric, Stakeholder Communications, Service Level, Drive Engagement, Team Building, Service Management, Team Performance Management, Business Metrics, Business Leadership, Team Management, Business Communication, Performance Improvement, Data Analysis, Continuous Improvement Process

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    E

    EDUCBA

    Analyze Big Data Using Apache Impala SQL

    Skills you'll gain: Big Data, SQL, Test Case, Apache Hadoop, Analytics, Data Analysis, Analytical Skills, Query Languages, Database Development, Databases, Relational Databases, Analysis, Database Management, Data Manipulation, Apache, Metadata Management

    Beginner · Course · 1 - 4 Weeks

1…524525526…547

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok