Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Collaborative Software, Management Reporting, Performance Reporting, Content Performance Analysis, Audit Planning, Data Import/Export, Data Analysis, Analytical Skills, Trend Analysis, Stakeholder Analysis, Data Management, Data Integration, Digital Assets
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Interactive Data Visualization, Pivot Tables And Charts, Data Presentation, Dashboard Creation, Dashboard, Data Modeling, Performance Tuning, Model Optimization
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Predictive Analytics, Big Data, Predictive Modeling, Advanced Analytics, Analytics, Applied Machine Learning, Google Cloud Platform, Model Training, MLOps (Machine Learning Operations), Data Analysis, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, AI Enablement, Data Pipelines, Exploratory Data Analysis, Google Cloud Platform, Data Preprocessing, Data Analysis, Generative AI, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Transformation, Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Analytics, Big Data, Data Visualization, Data Processing, Data Analysis, Cloud Storage, Data Storage, Interactive Data Visualization, Data Presentation, Dashboard Creation, Data Warehousing, Exploratory Data Analysis, SQL
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Prompt Engineering Tools, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, SQL, Jupyter, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Query Languages
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Sharing, Extract, Transform, Load, Cloud Storage, Google Cloud Platform, Data Migration, Data Pipelines, Data Import/Export, Big Data, Data Infrastructure, Data Warehousing, Data Storage, Data Processing, Data Management, Metadata Management, Automation
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Pipelines, Data Processing, Google Cloud Platform, Data Infrastructure, Data Architecture, Data Storage, Data Management, Data Analysis, Data Security, Automation
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Extract, Transform, Load, Data Infrastructure, Data Processing, Apache Airflow, Cloud Storage, Data Integration, Data Migration, Data Lakes, Big Data, Data Import/Export, Data Storage, Data Storage Technologies, Data Transformation, Data Sharing, Command-Line Interface, Automation, Serverless Computing
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Presentation, Sales Presentations, Storytelling, Proposal Writing, Selling Techniques, Product Demonstration, General Sales Practices, Driving engagement, Closing (Sales), Sales Process, Sales, Proposal Development, Oral Expression, Verbal Communication Skills, Drive Engagement, Presentations, Customer Engagement, Data Visualization, Meeting Facilitation, Digital Assets
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Operational Efficiency, Leadership Studies, IT Service Management, Key Performance Indicators (KPIs), Stakeholder Management, Performance Measurement, Performance Metric, Stakeholder Communications, Service Level, Drive Engagement, Team Building, Service Management, Team Performance Management, Business Metrics, Business Leadership, Team Management, Business Communication, Performance Improvement, Data Analysis, Continuous Improvement Process
Intermediate · Course · 3 - 6 Months