
University of California, Davis
Skills you'll gain: Content Creation, Social Media Strategy, Search Engine Optimization, Content Marketing, Social Media Campaigns, Social Media, Web Analytics and SEO, Content Strategy, Social Media Marketing, Content Optimization, Digital Media Strategy, Shared Media, Target Audience, Digital Content, Brand Awareness, Influencing, Relationship Building
★ 4.6 (1.2K) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative Engine Optimization (GEO), Google Gemini, Content Performance Analysis, Content Optimization, Generative AI, Prompt Engineering, Gemini, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, AI literacy, Web Analytics and SEO, AI Personalization, Lead Generation, Large Language Modeling, Content Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Strategic Marketing, Strategic Planning, Digital Marketing, Target Audience, Marketing Effectiveness, Content Optimization, Competitive Analysis, Market Opportunities, Business Strategy, Customer Insights, Strategic Thinking, Goal Setting
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Keyword Research, Prompt Engineering Tools, Content Optimization, Google Gemini, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing
★ 4.9 (7) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Keyword Research, Search Engine Optimization, Generative AI, AI Integrations
★ 4.6 (38) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Strategic Marketing, Digital Marketing, Marketing Effectiveness, Content Optimization, Customer Insights, Branding, Advertising, Brand Strategy, Customer Relationship Building, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Search Engine Optimization, Content Optimization, Driving engagement, Web Content, Content Creation, Content Marketing, Prompt Engineering, Generative AI, Business Marketing
★ 4.1 (18) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Case Studies, Process Improvement and Optimization, Strategic Planning, Web Analytics and SEO, Competitive Analysis, Content Optimization, Goal Setting, Business Strategy, Marketing Effectiveness, Web Analytics, Data-Driven Marketing, Analysis, Analytics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Campaign Management, Bidding, Online Advertising, Keyword Research, Copywriting, Performance marketing, Digital Marketing Campaigns, Content Optimization, Search Engine Marketing, Content Performance Analysis, Data-Driven Marketing, Customer experience improvement, Performance Analysis, Quality Assessment, Quality Improvement, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Pay Per Click Advertising, Keyword Research, Online Advertising, Target Audience, Digital Advertising, Paid media, Conversion Funnel Analysis, Performance marketing, Campaign Planning, Campaign Management, Marketing Automation, Advertising Campaigns, Web Analytics, Budget Management, Data-Driven Marketing, Forecasting, Performance Analysis, Bidding, Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Content Optimization, Generative AI, AI Workflows, Search Engine Optimization, Content Creation, Content Strategy, Public Relations, ChatGPT, No-Code Development
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Web Analytics, Auditing, Gap Analysis, Issue Tracking
Beginner · Course · 1 - 4 Weeks