Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Northwestern University
Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics
Mixed · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Anomaly Detection, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Marketing Analytics, Data Mining, Feature Engineering, Autoencoders, Applied Machine Learning, Machine Learning Algorithms, Machine Learning Methods, Marketing, Statistical Machine Learning, Target Audience, Python Programming, Market Analysis, Exploratory Data Analysis, Model Evaluation, Algorithms
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Customer Insights, Advanced Analytics, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning, Predictive Analytics
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Cloud-Native Computing, Istio, Docker (Software), Kubernetes, Containerization, Google Cloud Platform, Cloud Computing Architecture, Scalability, Microservices, Cloud Deployment, Application Deployment, Cloud Applications
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cybersecurity, Network Security, Business Continuity, Disaster Recovery, Cryptography, Encryption, Infrastructure as Code (IaC), Software-Defined Networking, Identity and Access Management, Security Controls, Computer Networking, System Monitoring, User Accounts, Authorization (Computing), Authentications
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Natural Language Processing, Amazon Web Services, Self Service Technologies, Usability, User Interface (UI), Human Computer Interaction, AI Security
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Marketing Planning, Marketing Strategy and Techniques, Digital Advertising, Marketing Channel, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: User Story, User Interface (UI), Usability, Design Thinking, User Interface (UI) Design, User Experience Design, Mockups, User Experience, Wireframing, Usability Testing, User Centered Design, Artificial Intelligence, Responsible AI, Prototyping, User Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Marketing Budgets, Target Audience, Campaign Management, Facebook, Sales Pipelines, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Product Support, Google Cloud Platform, End User Training and Support, Technical Support, Cloud Services, Identity and Access Management, Service Level, Technical Communication, Issue Tracking, Data Cleansing, Incident Management
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Customer Analysis, Customer experience improvement, Customer Insights, Customer Service, Trend Analysis, Case Studies, System Implementation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Teradata SQL, Identity and Access Management, SQL, Data Import/Export, Data Integration, Google Cloud Platform, Extract, Transform, Load, Data Warehousing, Big Data, Data Architecture, Database Design, Database Architecture and Administration, Cloud Computing Architecture, Data Modeling, Data Security
Intermediate · Course · 1 - 3 Months