• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.


Popular A/B Testing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Sensory Science: Conducting Tests

    Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Quantitative Statistics with Excel

    Skills you'll gain: Regression Analysis, Microsoft Excel, Statistical Hypothesis Testing, Business Analytics, Data-Driven Decision-Making, Data Visualization, Business Analysis, Statistical Analysis, Analytics, Data Analysis, Correlation Analysis, Case Studies, Probability & Statistics, Variance Analysis, Forecasting, Data Manipulation, Quality Control

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Advanced Quality and Capstone Project

    Skills you'll gain: Quality Assurance, Software Quality Assurance, Test Planning, Test Case, Continuous Delivery, Continuous Integration, DevOps, Software Testing, Regression Testing, Test Execution Engine, Agile Methodology, Issue Tracking, Risk Management Framework, Automation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM COBOL Basic Testing and Debugging

    Skills you'll gain: COBOL (Programming Language), Debugging, z/OS, Unit Testing, Test Driven Development (TDD), Software Testing, Mainframe Computing, Integrated Development Environments, File Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    120 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Practical Software Testing

    Skills you'll gain: Test Planning, Test Case, Software Testing, Functional Testing, Software Documentation, System Testing, Development Testing, Regression Testing, Code Review, Test Data, Issue Tracking, Quality Assurance, Technical Communication

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Introduction to JUnit

    Skills you'll gain: JUnit, Unit Testing, Software Testing, Development Testing, Java, Test Case, Integration Testing, Test Automation, Test Driven Development (TDD), Code Coverage

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    RStudio for Six Sigma - Hypothesis Testing

    Skills you'll gain: Statistical Hypothesis Testing, Correlation Analysis, Six Sigma Methodology, R (Software), R Programming, Statistical Analysis, Regression Analysis, Probability & Statistics, Data Literacy, Data Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Static & Dynamic Analysis for Technical Testing

    Skills you'll gain: Performance Testing, Maintainability, Software Testing, Code Review, Software Technical Review, Security Testing, Test Planning, Software Quality (SQA/SQC), Test Case, Software Quality Assurance, Test Tools, Regression Testing

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Unit Testing in React.js: Create a Unit Test Suite

    Skills you'll gain: Jest (JavaScript Testing Framework), Unit Testing, Test Case, React.js, Test Driven Development (TDD), Software Testing, Web Development Tools, Ajax, Javascript

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Mastering Test Management and Tools

    Skills you'll gain: Test Planning, Test Tools, Configuration Management, Software Testing, Test Automation, Integration Testing, System Testing, Software Quality Assurance, Risk Management, Test Case, Risk Management Framework, Issue Tracking, Performance Testing, Version Control

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Test your Angular web application using Jasmine and Karma

    Skills you'll gain: Angular, Unit Testing, Software Testing, UI Components, Web Applications, User Interface (UI), TypeScript, Hypertext Markup Language (HTML)

    4.3
    Rating, 4.3 out of 5 stars
    ·
    44 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Framework Development and Integration

    Skills you'll gain: Version Control, Git (Version Control System), Selenium (Software), Test Automation, Jenkins, Continuous Integration, Test Data, Test Case, Unit Testing, Software Testing, Application Frameworks, Command-Line Interface

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Advanced · Course · 1 - 3 Months

Searches related to a/b testing

bayesian statistics: excel to python a/b testing
1…789…834

In summary, here are 10 of our most popular a/b testing courses

  • Sensory Science: Conducting Tests: University of California, Davis
  • Advanced Quantitative Statistics with Excel: Coursera
  • Advanced Quality and Capstone Project: Board Infinity
  • IBM COBOL Basic Testing and Debugging: IBM
  • Practical Software Testing: Board Infinity
  • Introduction to JUnit: Board Infinity
  • RStudio for Six Sigma - Hypothesis Testing: Coursera
  • Static & Dynamic Analysis for Technical Testing: Board Infinity
  • Unit Testing in React.js: Create a Unit Test Suite: Coursera
  • Mastering Test Management and Tools: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok