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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.


Popular Customer Journey Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Introduction to GIS Mapping

    Skills you'll gain: ArcGIS, Spatial Data Analysis, Geographic Information Systems, Spatial Analysis, Geospatial Mapping, Data Mapping, Global Positioning Systems, Data Capture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Introduction to Technical Writing

    Skills you'll gain: Technical Writing, Technical Documentation, Software Documentation, Technical Communication, Layout Design, Writing and Editing, Writing, Collaborative Software, Graphic and Visual Design, Augmented and Virtual Reality (AR/VR), Typography, Proofreading, Multimedia, Web Content Accessibility Guidelines, Content Management, GitHub, Version Control

    4.3
    Rating, 4.3 out of 5 stars
    ·
    423 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Business English: Planning & Negotiating

    Skills you'll gain: Negotiation, Event Planning, Business Correspondence, Business Writing, Business Communication, Verbal Communication Skills, Planning, Proposal Development, Decision Making, Customer Complaint Resolution

    4.8
    Rating, 4.8 out of 5 stars
    ·
    613 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Quality Improvement and Management

    Skills you'll gain: Quality Management, Quality Management Systems, ISO 9000 Series, Statistical Process Controls, Product Quality (QA/QC), Quality Improvement, Service Improvement, Customer experience improvement, Continuous Quality Improvement (CQI), Quality Control, Continuous Improvement Process, Process Improvement, Customer Insights

    4.3
    Rating, 4.3 out of 5 stars
    ·
    358 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Eindhoven University of Technology

    Process Mining: Data science in Action

    Skills you'll gain: Business Process, Process Analysis, Process Improvement, Business Process Management, Data Mining, Business Process Modeling, Process Optimization, Data Processing, Operational Analysis, Performance Analysis, Real Time Data, Data-Driven Decision-Making, Data Science, Verification And Validation, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Survey Data Collection and Analytics

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Survey Creation, Data Collection, Statistical Analysis, Data Analysis Software, Interviewing Skills, Surveys, Research Design, STATA (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create a Promotional Video using Canva

    Skills you'll gain: Customer Engagement, Canva (Software), Selling Techniques, Video Production, Presentations, Promotional Materials, Copywriting, Promotional Strategies, Multimedia, Marketing, Social Media Marketing, Value Propositions, Content Creation, Animations

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Creatividad, diseño e innovación: Técnicas y herramientas

    Skills you'll gain: Design Research, Innovation, Creativity, Design Thinking, Creative Thinking, Stakeholder Analysis, Design, Brainstorming, Creative Problem-Solving, Peer Review, Ideation, Design Strategies, Product Design, Curiosity, User Experience Design, Customer experience improvement, New Product Development, Business Modeling, Cognitive flexibility, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Removing Barriers to Change

    Skills you'll gain: Influencing, Persuasive Communication, Organizational Change, Change Management, Overcoming Obstacles, Behavioral Economics, Decision Making, Consumer Behaviour, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    473 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google Cloud

    Google Cloud Data Analytics

    Skills you'll gain: Looker (Software), Responsible AI, Data Lakes, Data Storytelling, Data Governance, Google Gemini, Data Visualization, Dashboard, Data Architecture, Data Pipelines, Data Visualization Software, Data Management, Cloud Infrastructure, Generative AI, Data Cleansing, Gemini, Cloud Storage, Data Transformation, Identity and Access Management, Data Literacy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    223 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Colorado System

    Electric Utilities Fundamentals and Future

    Skills you'll gain: Energy and Utilities, Electric Power Systems, Electrical Safety, Customer experience strategy (CX), Financial Regulation, Customer Engagement, Regulatory Affairs, Sustainable Systems, Emerging Technologies, Technology Strategies, Environmental Issue, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    735 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular customer journey courses

  • Introduction to GIS Mapping: University of Toronto
  • Introduction to Technical Writing: Board Infinity
  • Business English: Planning & Negotiating: University of Washington
  • Quality Improvement and Management: Board Infinity
  • Process Mining: Data science in Action: Eindhoven University of Technology
  • Survey Data Collection and Analytics: University of Michigan
  • Create a Promotional Video using Canva: Coursera
  • Creatividad, diseño e innovación: Técnicas y herramientas: Universidad Nacional Autónoma de México
  • Removing Barriers to Change: University of Pennsylvania
  • Pricing Strategy: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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