• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Tailor Your Message

    Skills you'll gain: User Feedback, Customer Analysis, Professional Development, Customer experience improvement, Selling Techniques, Communication Strategies, Sales Process, Solution Selling, Consumer Behaviour, Business Correspondence, Customer Insights, Stakeholder Communications, Analytical Skills, Communication, Business Writing, Marketing Communications, Business Communication, Customer Engagement, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Agile Methodology, Professional Ethics, and Exam Preparation

    Skills you'll gain: Agile Methodology, Project Management Institute (PMI) Methodology, Agile Project Management, Project Scoping, Ethical Standards And Conduct, Business Ethics, Project Management, Risk Management, Cost Management, Project Risk Management, Project Management Life Cycle, Process Management, Scope Management, Stakeholder Engagement, Compliance Management, Law, Regulation, and Compliance, Corporate Sustainability

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Decode Engagement Peaks

    Skills you'll gain: Email Marketing, Campaign Management, Data-Driven Marketing, Marketing Analytics, Microsoft Excel, Driving engagement, Trend Analysis, Data-Driven Decision-Making, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Pivot Campaign Data

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Gap Analysis, Marketing Analytics, Performance Analysis, Microsoft Excel, Campaign Management, Excel Formulas, Data-Driven Decision-Making, Performance Measurement, Variance Analysis, Performance Improvement, Data Analysis, Performance Reporting, Correlation Analysis

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - Français

    Skills you'll gain: Extract, Transform, Load, Data Sharing, Data Pipelines, Metadata Management, Google Cloud Platform, Data Migration, Data Processing, Data Infrastructure, Big Data, Data Integration, Apache Airflow, Cloud Storage, Data Warehousing, Data Management, Data Lakes, Data Import/Export, Data Storage, Data Transformation, Apache Spark, Serverless Computing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Logical Operations

    Crystal Reports: Charts and Functionality Enhancements

    Skills you'll gain: Data Presentation, Geospatial Information and Technology, Geospatial Mapping, Data Visualization Software, Data Visualization, Plot (Graphics), Pivot Tables And Charts, Business Reporting, Graphing, Microsoft Access, Business Intelligence Software, Business Intelligence, Data Analysis Software, Data Analysis

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Responsible AI: Interpretability & Transparency - Deutsch

    Skills you'll gain: Responsible AI, Model Evaluation, AI literacy, Data Analysis, Applied Machine Learning, Artificial Intelligence, Machine Learning, Machine Learning Methods

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Effective Email Marketing Campaign Design

    Skills you'll gain: Email Marketing, Direct Marketing, Driving engagement, Customer Engagement, Target Audience, Content Marketing, Marketing Effectiveness, Campaign Management, Marketing Strategy and Techniques, Marketing Strategies, Campaign Planning, Customer Relationship Building, Customer Retention, Personalized Campaigns, Marketing Communications, Relationship Management, Communication Planning

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Formación Académica

    Skills you'll gain: Corporate Sustainability, Sustainable Development, Sustainability Standards, Sustainability Reporting, Business Ethics, Sustainable Business, Environmental Social And Corporate Governance (ESG), Environmental Issue, Governance, Environment and Resource Management, Climate Change Mitigation, Climate Change Adaptation, Diversity and Inclusion

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Hedge Fund Performance and Risk Metrics

    Skills you'll gain: Hedge Accounting, Portfolio Risk, Performance Measurement, Performance Metric, Performance Analysis, Investment Management, Portfolio Management, Risk Analysis, Finance, Quantitative Research, Benchmarking, Compensation Management, Time Series Analysis and Forecasting, Statistical Methods, Statistical Analysis, Advanced Analytics

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Optimizing Data Models and Performance in Microsoft Fabric

    Skills you'll gain: Data Analysis Expressions (DAX), Azure DevOps, Azure DevOps Pipelines, Power BI, Model Optimization, Data Lakes, Data Architecture, Data Modeling, Performance Tuning, Development Environment, Data Warehousing, Security Controls, Data Store, Data Storage Technologies, Process Optimization, Data Security, Application Deployment, Git (Version Control System), Data Analysis, Python Programming

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    使用 BigQuery 机器学习推理功能

    Skills you'll gain: Analytics, Data Analysis, Applied Machine Learning, Google Cloud Platform, Model Training, Machine Learning, SQL

    Beginner · Course · 1 - 4 Weeks

1…744745746…748

In summary, here are 10 of our most popular social media analytics courses

  • Tailor Your Message: Coursera
  • Agile Methodology, Professional Ethics, and Exam Preparation: Packt
  • Decode Engagement Peaks: Coursera
  • Pivot Campaign Data: Coursera
  • Introduction to Data Engineering on Google Cloud - Français: Google Cloud
  • Crystal Reports: Charts and Functionality Enhancements: Logical Operations
  • Responsible AI: Interpretability & Transparency - Deutsch: Google Cloud
  • Effective Email Marketing Campaign Design: EDUCBA
  • Formación Académica: Real Madrid Graduate School Universidad Europea
  • Hedge Fund Performance and Risk Metrics: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok