Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

University of Colorado Boulder
Skills you'll gain: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Product Marketing, New Product Development, Marketing Strategy and Techniques, Product Lifecycle Management, Commercialization, Strategic Marketing, Sales Presentations, Marketing Strategies, Business Marketing, Presentations, Promotional Strategies, Sustainable Development, Oral Expression, Proposal Development, Corporate Sustainability
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Visual Design, Graphic and Visual Design, Marketing Collateral, Graphic and Visual Design Software, Marketing Materials, Marketing Design, Brochures, Layout Design, Design Elements And Principles, Marketing Communications, Workflow Management, Presentations, Financial Statement Analysis, Integrated Marketing Communications, Social Media Content, Financial Acumen, Strategic Communication, Financial Statements, Financial Accounting
Beginner · Course · 1 - 4 Weeks

Harvard Business Review
Skills you'll gain: Diversity and Inclusion, Diversity Training, Business Planning, Diversity Awareness, Diversity Programs, Diversity Equity and Inclusion Initiatives, Strategic Thinking, Operating Budget, Strategic Leadership, Workplace inclusivity, Marketing Planning, Selling Techniques, Strategic Decision-Making, Customer Insights, Planning, Growth Strategies, Financial Management, Ethical Standards And Conduct, Market Opportunities, Decision Making
Intermediate · Specialization · 1 - 3 Months

The State University of New York
Skills you'll gain: Event Management, Facility Management, Performance Analysis, Financial Data, Facility Operations, Business Analytics, Law, Regulation, and Compliance, Data-Driven Decision-Making, Analytics, Data Management, People Analytics, Data Literacy, Data Analysis, Performance Measurement, Team Performance Management, Team Management, Regulation and Legal Compliance, Legal Risk, Contract Management, Operations Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media Content, Social Media Marketing, Content Marketing, Goal Setting, Driving engagement, Social Media Strategy, Social Media, Marketing, Drive Engagement, Writing, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Marketing Planning, Interviewing Skills, Strategic Marketing, Campaign Planning, Visionary, Target Market, Personalized Campaigns, Lifelong Learning, Presentations, Oral Expression, Professional Development, Business Writing, Verbal Communication Skills, Storytelling, Writing
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Stakeholder Management, Corporate Sustainability, Stakeholder Engagement, Innovation, Business Strategy, Stakeholder Analysis, Business Management, Business Ethics, Design Thinking, Finance, People Management, Business Modeling, Corporate Finance, Social Impact, Diversity Programs, Entrepreneurship, Creativity, Diversity and Inclusion, Sustainable Business, Internet Of Things
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Product Management, New Product Development, Product Development, Product Lifecycle Management, Product Improvement, Product Marketing, Innovation, Product Planning, Business Modeling, Stakeholder Engagement, Sales Presentations, Leadership and Management, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Customer Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Driving engagement, Social Media Management, Drive Engagement, Social Media Analytics, Content Development and Management, Relationship Building, Relationship Management, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Graphical Tools, Graphic and Visual Design, Video Production, Graphic and Visual Design Software, Photo/Video Production and Technology, Graphic Design, Social Media, Social Media Marketing, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Adobe InDesign, Layout Design, Typography, Graphic Design, Adobe Creative Cloud, Design, Digital Design, Design Software
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Analytics, Customer Engagement, Market Trend, Business, Business Strategy, Customer Insights, Brand Management, Digital Marketing Tools, Strategic Thinking, Web Presence, Strategic Decision-Making, Trend Analysis, Data-Driven Decision-Making, Analytical Skills, Continuous Monitoring
Beginner · Course · 1 - 4 Weeks