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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.


Popular Marketing Automation Courses and Certifications


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    Packt

    Intermediate Backend Development with FastAPI

    Skills you'll gain: Authentications, OAuth, Back-End Web Development, Event-Driven Programming, Database Management, Databases, Authorization (Computing), Redis, Secure Coding, Application Programming Interface (API), Restful API, Email Automation, Data Migration

    Intermediate · Course · 3 - 6 Months

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    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Data Storytelling for Engaging Presentations

    Skills you'll gain: Data Storytelling, Data Presentation, Persuasive Communication, Storytelling, Presentations, Data Visualization, Communication, Marketing Analytics, Business Priorities, Data-Driven Decision-Making, User Feedback, Google Analytics, Stakeholder Communications, Strategic Decision-Making, Constructive Feedback

    Beginner · Course · 1 - 4 Weeks

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    Vanderbilt University

    Generative AI & AI Agent Organizational Strategy for Leaders

    Skills you'll gain: AI Enablement, Agentic systems, Workforce Management, Scalability, Workforce Planning, Automation

    4.5
    Rating, 4.5 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 3 Months

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    Alex Genadinik

    How To Ask Great Sales Questions That Lead To Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Closing (Sales), Sales Strategy, Active Listening, Sales, General Sales Practices, Sales Process, Sales Prospecting, Rapport Building, Empathy, Customer Relationship Management

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Security Services in AWS

    Skills you'll gain: Amazon Web Services, Disaster Recovery, Amazon CloudWatch, Security Information and Event Management (SIEM), Intrusion Detection and Prevention, Configuration Management, Automation

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
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    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Logical Operations

    Excellence in Customer Service (Advanced)

    Skills you'll gain: Customer Service, Greeting Customers, Workflow Management, Sales Strategy, Customer Support, Customer and Client Support, Customer experience improvement, Leadership, Cross Selling, Sales Support, Team Leadership, Active Listening, Customer Complaint Resolution, Organizational Skills, Stress Management, Verbal Communication Skills, Customer Communications Management, Communication, Conflict Management, Needs Assessment

    Mixed · Course · 1 - 3 Months

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    Coursera

    Invoices: Tax, Data & Spreadsheets

    Skills you'll gain: Invoicing, Billing & Invoicing, Accounting Records, Billing, Excel Formulas, Spreadsheet Software, Tax Compliance, Payment Processing and Collection, Microsoft Excel, Sales Tax, Regulatory Requirements, Law, Regulation, and Compliance, Automation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Facebook Business Page

    Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation

    4.4
    Rating, 4.4 out of 5 stars
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    109 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Edureka

    Claude AI and Prompting for Everyone

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Prompt Engineering Tools, Artificial Intelligence, Generative AI

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze GA4: Fix Your Data

    Skills you'll gain: User Research, Data Cleansing, Data Integrity, Gap Analysis, Corrective and Preventive Action (CAPA), Code Review

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing automation courses

  • Intermediate Backend Development with FastAPI: Packt
  • Foundations of Business Strategy: University of Virginia
  • Data Storytelling for Engaging Presentations: Coursera
  • Generative AI & AI Agent Organizational Strategy for Leaders: Vanderbilt University
  • How To Ask Great Sales Questions That Lead To Closing : Alex Genadinik
  • Security Services in AWS: Packt
  • Create a Professional Automated Landing Page using Mailchimp: Coursera
  • Excellence in Customer Service (Advanced): Logical Operations
  • Invoices: Tax, Data & Spreadsheets: Coursera
  • Create a Facebook Business Page: Coursera

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