Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Skills you'll gain: Authentications, OAuth, Back-End Web Development, Event-Driven Programming, Database Management, Databases, Authorization (Computing), Redis, Secure Coding, Application Programming Interface (API), Restful API, Email Automation, Data Migration
Intermediate · Course · 3 - 6 Months

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, Persuasive Communication, Storytelling, Presentations, Data Visualization, Communication, Marketing Analytics, Business Priorities, Data-Driven Decision-Making, User Feedback, Google Analytics, Stakeholder Communications, Strategic Decision-Making, Constructive Feedback
Beginner · Course · 1 - 4 Weeks
Vanderbilt University
Skills you'll gain: AI Enablement, Agentic systems, Workforce Management, Scalability, Workforce Planning, Automation
Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Overcoming Objections, Consultative Selling, Closing (Sales), Sales Strategy, Active Listening, Sales, General Sales Practices, Sales Process, Sales Prospecting, Rapport Building, Empathy, Customer Relationship Management
Mixed · Course · 1 - 4 Weeks

Packt
Skills you'll gain: Amazon Web Services, Disaster Recovery, Amazon CloudWatch, Security Information and Event Management (SIEM), Intrusion Detection and Prevention, Configuration Management, Automation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement
Beginner · Guided Project · Less Than 2 Hours

Logical Operations
Skills you'll gain: Customer Service, Greeting Customers, Workflow Management, Sales Strategy, Customer Support, Customer and Client Support, Customer experience improvement, Leadership, Cross Selling, Sales Support, Team Leadership, Active Listening, Customer Complaint Resolution, Organizational Skills, Stress Management, Verbal Communication Skills, Customer Communications Management, Communication, Conflict Management, Needs Assessment
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Invoicing, Billing & Invoicing, Accounting Records, Billing, Excel Formulas, Spreadsheet Software, Tax Compliance, Payment Processing and Collection, Microsoft Excel, Sales Tax, Regulatory Requirements, Law, Regulation, and Compliance, Automation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, Prompt Patterns, Prompt Engineering Tools, Artificial Intelligence, Generative AI
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: User Research, Data Cleansing, Data Integrity, Gap Analysis, Corrective and Preventive Action (CAPA), Code Review
Beginner · Course · 1 - 4 Weeks