Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Digital Marketing Institute
Skills you'll gain: LinkedIn, Content Performance Analysis, Campaign Management, Social Media Campaigns, Social Media Marketing, Online Advertising, Social Media, Digital Advertising, Social Media Content, Marketing, B2B Sales, Social Media Management, Professional Networking, Digital Marketing Campaigns, Advertising Campaigns, Social Media Strategy, Business Marketing, Marketing Analytics, Video Production, Social Media Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing, Marketing Planning, Marketing Management, Strategic Marketing, Market Analysis, Marketing Strategies, Marketing Strategy and Techniques, Market Opportunities, Consumer Behaviour, Digital Marketing, Analysis
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Digital Advertising, Online Advertising, Marketing, MarTech, Market Dynamics, Advertising, Marketing Channel, Marketing Communications, Sales, Social Media, Digital Transformation, Product Marketing, Digital Marketing, Promotions and Campaigns, Real Time Data, Consultative Selling, Promotional Strategies
Beginner · Course · 1 - 4 Weeks
Kennesaw State University
Skills you'll gain: Marketing Effectiveness, Marketing Planning, Product Marketing, Strategic Marketing, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, New Product Development, Consumer Behaviour, Company, Product, and Service Knowledge, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Meta Ads Manager, Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Data-Driven Marketing, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Simplilearn
Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Account Strategy, Marketing, Marketing Strategies, Marketing Effectiveness, Target Market, Email Marketing, Strategic Marketing, Content Marketing, Target Audience, Data-Driven Marketing, Marketing Channel, Campaign Planning, Business Process, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Collection, Marketing, Data-Driven Marketing, Marketing Analytics, Digital Marketing Tools, Google Analytics, Online Advertising, Meta Ads Manager, Digital Marketing, Data Capture, Application Programming Interface (API), Law, Regulation, and Compliance, Web Analytics, Information Privacy, Data Integration, Analytics, Facebook, Data Analysis, Advertising
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Facebook, Content Marketing, Social Media, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding
Beginner · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Digital Marketing Campaigns, Email Marketing, Paid media, Digital Media Strategy, Digital Advertising, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Marketing Strategy and Techniques, Digital Marketing Tools, Web Analytics and SEO, Web Design and Development, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management
Build toward a degree
Advanced · Course · 1 - 3 Months

Skills you'll gain: Adobe Express, Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Social Media Content, Digital Marketing Campaigns, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Generative AI, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
Beginner · Professional Certificate · 3 - 6 Months

Adobe
Skills you'll gain: Marketing Strategies, Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing Campaigns, Digital Marketing, Adobe Express, Target Audience, Promotions and Campaigns, Conversion Funnel Analysis, Marketing Effectiveness, Product Promotion, Driving engagement, Lead Generation, Content Marketing, Marketing Automation, Customer Relationship Management, Advertising, Diversity Marketing, Target Market
Beginner · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Marketing Effectiveness, Market Analysis, Marketing, Marketing Management, Market Dynamics, Target Market, Auditing, Analysis, Target Audience, Business Analysis Tools
Mixed · Course · 1 - 4 Weeks