• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Advertising Strategy

Results for "advertising strategy"


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Management: Strategies for a Strong Brand

    Skills you'll gain: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    184 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Marketing Strategy

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    116 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Marketing, Marketing Strategies, Strategic Marketing, Marketing Operations, Marketing Effectiveness, MarTech, AI Personalization, Large Language Modeling, Generative AI, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Digital Advertising, Text Mining, Data Ethics, Brand Management, Responsible AI, Customer experience improvement, Customer Analysis, Information Privacy

    Intermediate · Course · 1 - 3 Months

  • U

    University of California, Davis

    The Strategy of Content Marketing

    Skills you'll gain: Content Marketing, Marketing Strategy and Techniques, Copywriting, Writing, Professional Networking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    5.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Master Social Media Ads: TikTok, X, Pinterest & More

    Skills you'll gain: Social Media Campaigns, Pinterest, Advertising Campaigns, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Campaign Management, Target Audience

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    823 reviews

    Beginner · Specialization · 3 - 6 Months

What brings you to Coursera today?

  • Status: Preview
    Preview
    D

    Duke University

    Advertising and Society

    Skills you'll gain: Advertising, Media and Communications, Digital Advertising, Culture, Marketing Psychology, Research, Creativity, Consumer Behaviour, Cultural Diversity, Business Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    973 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Social Media Content and Strategy

    Skills you'll gain: Social Media Content, Social Media, Content Creation, Social Media Strategy, Social Media Marketing, Content Performance Analysis, Social Media Management, Social Media Campaigns, Intellectual Property, Target Audience, Adobe Creative Cloud, Web Content, Marketing Materials, Instagram, Drive Engagement, Customer Engagement, Content Strategy, Ethical Standards And Conduct, Content Management, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Strategy

    Skills you'll gain: Survey Creation, Product Strategy, Marketing Planning, Product Lining, Marketing, Market Research, Brand Management, Consumer Behaviour, Product Marketing, Marketing Communications, Product Lifecycle Management, Value Propositions, Market Analysis, Business Planning, Research Design, Advertising, Peer Review, Case Studies, Target Market, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Digital Marketing Strategy

    Skills you'll gain: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Marketing, Target Audience, Social Media, Digital Marketing, Marketing Analytics, Marketing Strategies, Content Creation, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    480 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Planning a Digital Marketing Strategy

    Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Programmatic Advertising

    Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Content Strategy, Data Ethics, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

1234…304

In summary, here are 10 of our most popular advertising strategy courses

  • Brand Management: Strategies for a Strong Brand: Coursera
  • Marketing Strategy: Illinois Tech
  • Marketing in the Age of AI: University of Maryland, College Park
  • The Strategy of Content Marketing: University of California, Davis
  • Master Social Media Ads: TikTok, X, Pinterest & More: LearnKartS
  • Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
  • Advertising and Society: Duke University
  • Social Media Content and Strategy: Adobe
  • Marketing Strategy: IE Business School
  • Adobe Digital Marketing Strategy: Adobe

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok