Google-Kurse können Ihnen helfen zu lernen, wie Google-Tools in Bereichen wie Analyse, Werbung, Produktivität und Webentwicklung genutzt werden. Sie können Fähigkeiten in Suchmaschinenmarketing, Tracking, Dateninterpretation und Plattformfunktionen aufbauen. Viele Kurse stellen Google-Produkte und praxisnahe Beispiele vor.

Kompetenzen, die Sie erwerben: Cloud-Native Computing, Unstructured Data, Go (Programming Language), Web Servers, MySQL, Web Scraping, Kubernetes, Software Development, System Programming, Linux, Database Software, Programming Principles, SQL, Relational Databases
Mittel · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Interviewing Skills, Search Engine Optimization, Generative Engine Optimization (GEO), Oral Expression, Marketing, Decision Making, Web Analytics and SEO, Digital Marketing, Keyword Research, Marketing Analytics, Verbal Communication Skills, Strategic Decision-Making, Data-Driven Decision-Making, Performance Analysis
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Storytelling, Client Services, Presentations, Logo Design, Visual Storytelling, Sales Presentations, Oral Expression, Brand Strategy, Branding, Sales Prospecting, Business Strategy, Proposal Writing, Case Studies, Business Planning, Sales Presentation, Portfolio Management, Search Engine Optimization, Goal Setting, Web Presence, Creativity
Anfänger · Spezialisierung · 1–3 Monate

Kompetenzen, die Sie erwerben: Erstellung von Inhalten, Inhaltliches Marketing, Schlüsselwort-Recherche, ChatGPT, Content Marketing, Blogs, Digitales Marketing, E-Mail-Marketing, Marketing-Automatisierung, Inhaltliche Strategie, Personalisierte Kampagnen, E-Mail-Automatisierung, Optimierung der Suchmaschine, Optimierung der Inhalte, AI-Personalisierung, Schnelles Engineering, Google Gemini, Inhalt der sozialen Medien, Werbetexten, Lead-Generierung, Planung von Inhalten
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Vibe coding, Web Development Tools, Web Development, AI Workflows, AI Integrations, Software Installation, GitHub
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Responsive Web Design, Web Content, Search Engine Optimization, Web Content Accessibility Guidelines, HTML and CSS, Hypertext Markup Language (HTML), Web Design and Development, Web Development, Javascript, Frontend Performance, Front-End Web Development, Image Quality
Mittel · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Target Audience, Microsoft Outlook, Email Marketing, Email Automation, Campaign Management, Campaign Planning, Compliance Auditing, Customer Relationship Management (CRM) Software, Process Optimization, Process Improvement, Google Workspace, Marketing Planning, Data Mapping, Branding, Marketing Automation, Regulatory Compliance, Gmail, Project Planning, Copywriting, Brand Management
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Web Analytics and SEO, Content Management Systems, Web Analytics, Search Engine Optimization, Web Design, Retail Management, Order Management, Web Design and Development, Promotional Strategies, Web Content, E-Commerce, Content Management, Marketing, Marketing Strategies, Blogs, Web Presence, Digital Marketing Tools, System Configuration, Dashboard, Web Frameworks
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Vector Databases, Retrieval-Augmented Generation, Embeddings, Performance Tuning, Applied Machine Learning, LangChain, Document Management, Generative AI Agents, Docker (Software), Agentic systems, Generative AI, Model Deployment, LLM Application, Technical Communication, Multimodal Prompts, Search Engine Optimization, Metadata Management, Data Pipelines, Machine Learning, Data Migration
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Content Performance Analysis, Content Optimization, Web Analytics and SEO, Content Creation, Web Content, Search Engine Optimization, Performance Analysis, Digital Publishing, Content Marketing, Driving engagement, Content Management Systems, Web Analytics, Performance Measurement, Performance Metric, Performance Improvement, Data-Driven Marketing, Copywriting, Process Optimization, Benchmarking, Data-Driven Decision-Making
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Data-Driven Marketing, Dashboard Creation, A/B Testing, Predictive Modeling, Data Validation, Predictive Analytics, Analytics, Campaign Management, Web Analytics, Verification And Validation, Real Time Data, Management Reporting, Model Evaluation, Scheduling
Anfänger · Kurs · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Search Engine Optimization, Content Optimization, Web Analytics, Google Analytics, Content Performance Analysis, Generative Engine Optimization (GEO), Conversion Funnel Analysis, Dashboard Creation, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Ad Hoc Analysis, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)
Mittel · Kurs · 3–6 Monate