Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Fundação Instituto de Administração
Kompetenzen, die Sie erwerben: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Marketing Strategies, Data-Driven Marketing, Performance Analysis, Digital Marketing Campaigns, Campaign Management, Customer experience strategy (CX), Digital Analysis, Digital Marketing Tools, Performance Measurement, Marketing Automation, Marketing Channel, A/B Testing, Automation
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Visualization, Interactive Data Visualization, Dashboard, Forecasting, Analytics, Advanced Analytics, Business Analytics, Data Analysis, Data Validation, Analysis, Data Entry, Data Management, Data Integrity, Data Security, Decision Making
Gemischt · Kurs · 1–3 Monate

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct
Anfänger · Kurs · 1–4 Wochen

The State University of New York
Kompetenzen, die Sie erwerben: Performance Analysis, Law, Regulation, and Compliance, Data-Driven Decision-Making, Data Analysis, Regulation and Legal Compliance, Analytics, Labor Law, Data Management, Contract Management, Decision Making, Contract Negotiation, Negotiation, Relationship Building, Ethical Standards And Conduct, Business Ethics, Operations Management
Anfänger · Kurs · 1–3 Monate
Emory University
Kompetenzen, die Sie erwerben: Bewertung des Modells, Verbraucherverhalten, Kundenbindung, Excel-Formeln, Management der Kundenakquise, Bedarfsplanung, Logistische Regression, Marketing-Analytik, Marketing-Budgets, Microsoft Excel, Planung der Kundennachfrage, Kundenanalyse, Regressionsanalyse, Marketing Management, Vorhersage, Marketing-Effektivität, Modellevaluation, Marketing
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Daten-Pipelines, Technische Dokumentation, YAML, Skalierbarkeit, Datenvalidierung, Datenumwandlung, SQL , Datenqualität, Wiederverwendbarkeit von Code, Instandhaltbarkeit, Verwaltung von Metadaten, Abhängigkeitsanalyse, Git (Versionskontrollsystem), Integrität der Daten, Versionskontrolle, Datenmodellierung, Prüfbarkeit, Validierung von Daten, Kollaborative Software, CI/CD, Qualität der Daten
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Newsletters, Email Marketing, Content Performance Analysis, Digital Marketing Campaigns, Driving engagement, Digital Marketing, Campaign Management, Marketing Effectiveness, Digital Marketing Tools, Marketing Materials, Customer Engagement, Performance Metric, Content Creation, Key Performance Indicators (KPIs), Performance Measurement, Personalized Campaigns
Anfänger · Kurs · 1–4 Wochen

Universidad de Palermo
Kompetenzen, die Sie erwerben: Canva (Software), No-Code Development, Google Gemini, Lead Generation, Content Scheduling, Content Creation, Gemini, Social Media Content, Email Automation, Email Marketing, Make.com, AI powered creativity, Digital Media Strategy, Generative AI, Digital Content, Data-Driven Marketing, Marketing Strategies, Digital Brand Strategy, Digital Marketing, Product Design
Anfänger · Kurs · 1–4 Wochen

Hult International Business School
Kompetenzen, die Sie erwerben: Active Listening, Sales Development, Rapport Building, Sales Strategy, Sales Process, Selling Techniques, Sales Presentation, Communication, Sales Presentations, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Relationship Management, Negotiation, Interviewing Skills, Branding, Time Management
Anfänger · Kurs · 1–4 Wochen

SkillsBooster Academy
Kompetenzen, die Sie erwerben: Prompt Engineering, Email Marketing, Prompt Engineering Tools, Email Automation, Microsoft Copilot, Marketing Automation, Data Ethics, Generative AI, Search Engine Optimization, Content Marketing, Google Gemini, Prompt Patterns, Multimodal Prompts, ChatGPT, Search Engine Marketing, Digital Marketing, Deepseek, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Sales
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Data-Driven Decision-Making, Minitab, Regression Analysis, Predictive Modeling, Logistic Regression, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Analytics, Data Analysis Software, Predictive Analytics, Statistical Methods, Descriptive Statistics, Statistical Software, Statistical Modeling, Advanced Analytics, Forecasting, Analysis
Anfänger · Spezialisierung · 1–3 Monate

Kompetenzen, die Sie erwerben: Financial Statement Analysis, Financial Statements, Credit Risk, Financial Analysis, Bank Regulations, Banking, Risk Modeling, Income Statement, Risk Management Framework, Operational Risk, Balance Sheet, Cash Flows, Lending and Underwriting, Portfolio Risk, Financial Modeling, Legal Risk, Risk Management, Commercial Banking, Compliance Management, Financial Regulation
Anfänger · Spezialisierung · 3–6 Monate