Kurse in digitalem Marketing können Ihnen helfen, Online-Kampagnen zu planen, Zielgruppen zu erreichen und Inhalte zu optimieren. Sie können Fähigkeiten in Suchmaschinenmarketing, Social Media, Analyse und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Plattformen, die moderne Marketingarbeit unterstützen.

Kompetenzen, die Sie erwerben: Web Analytics, Conversion Funnel Analysis, Google Analytics, Performance Measurement, Analytics, Performance Analysis, Data-Driven Marketing, Lead Generation, Digital Marketing, Hypertext Markup Language (HTML), Marketing Analytics, Performance Testing, Marketing Strategies, Marketing, Test Planning, Data-Driven Decision-Making, Growth Strategies
Gemischt · Kurs · 1–4 Wochen

University of Michigan
Kompetenzen, die Sie erwerben: Aufkommende Technologien, Fallstudien, Computer-Plattformen, Systemintegration, Risikoanalyse, Umwandlung von Unternehmen, Technologie-Strategien, Digitale Transformation, Internet der Dinge, Business, Simulation und Simulationssoftware, Daten in Echtzeit, Digitale Vermögenswerte, Trendanalyse, Fertigungsverfahren, Aufstrebende Technologien, Simulationen
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Personalized Campaigns, Data-Driven Marketing, Prompt Engineering, Campaign Management, Marketing Automation, Marketing Strategies, Meta Ads Manager, Customer Analysis, Competitive Analysis, Email Marketing, Digital Advertising, Email Automation, Search Engine Optimization, Generative AI, ChatGPT, Market Research, AI Personalization, Content Optimization, A/B Testing, Content Creation
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, AI Personalization, Responsible AI, Data Ethics, Education Software and Technology, AI literacy, LLM Application, Digital pedagogy, Artificial Intelligence and Machine Learning (AI/ML), AI Integrations, Augmented and Virtual Reality (AR/VR), Information Privacy, Model Evaluation, Machine Learning, Data Synthesis, Emerging Technologies
Anfänger · Spezialisierung · 1–3 Monate

Universidades Anáhuac
Kompetenzen, die Sie erwerben: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Digital Marketing Campaigns, Marketing Strategies, Email Marketing, Web Analytics and SEO, Marketing Strategy and Techniques, Digital Analysis, Online Advertising, Social Media Marketing, Keyword Research, Data-Driven Marketing, Digital Transformation, Content Performance Analysis, Social Media Strategy, Strategic Marketing, Customer Analysis, Marketing Communications, Customer Insights
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Marketing Automation, Conversion Funnel Analysis, HubSpot CRM, Marketing Operations, Customer Relationship Management (CRM) Software, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Customer Retention, Customer Acquisition Management, Customer Analysis, Cross-Channel Marketing, Marketing, Customer Insights, Customer Communications Management, Target Audience, Communication Planning, Customer Engagement, Workflow Management, B2B Sales
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Email Marketing, Copywriting, Conversion Funnel Analysis, Email Automation, Marketing Automation, Persuasive Communication, Driving engagement, Writing, Marketing, Editing, Content Performance Analysis, Value Propositions, Marketing Psychology, Target Audience, Promotional Strategies, Analysis, Creative Design, Drive Engagement
Anfänger · Kurs · 1–4 Wochen

Meta
Kompetenzen, die Sie erwerben: Werbung, Leistungsanalyse, Verwaltung sozialer Medien, Budgetierung, Digitale Werbung, Kampagnenmanagement, Haushaltsführung, Meta Ads Manager, Leistungsorientiertes Marketing, Facebook, Medienplanung, Online-Werbung, Werbekampagnen, Soziale Medien, Kampagnen für soziale Medien, Kampagnenplanung, Marketing-Budgets, Bezahlte Medien, Zielpublikum, Marketing für soziale Medien, Social Media Marketing
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Brand Management, Brand Strategy, Branding, Brand Marketing, Integrated Marketing Communications, Brand Awareness, Strategic Marketing, Consumer Behaviour, Digital Brand Strategy, Marketing, Target Market, Marketing Management, Marketing Communications, Cross-Channel Marketing, Business Strategy, Customer Analysis, Marketing Strategy and Techniques, Digital Media Strategy, Promotional Strategies, Web Presence
Gemischt · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Email Marketing, Campaign Management, Digital Marketing Campaigns, Campaign Planning, Marketing Effectiveness, Content Performance Analysis, Key Performance Indicators (KPIs), HubSpot CRM, Performance Analysis, Target Audience, Marketing Analytics, Workflow Management, Performance Metric, Content Scheduling, Verification And Validation
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Marketing Analytics, A/B Testing, Data-Driven Marketing, Google Analytics, Data Storytelling, Content Performance Analysis, Dashboard, Looker (Software), Business Reporting, Dashboard Creation, Web Analytics and SEO, Conversion Funnel Analysis, Management Reporting, Campaign Management, Customer Analysis, Data Cleansing, Search Engine Optimization, Marketing Operations, Media Planning, SQL
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Email Marketing, Prospecting and Qualification, Email Automation, Marketing Automation, A/B Testing, Copywriting, Prompt Engineering, Customer Retention, Cross-Channel Marketing, Email Security, Data-Driven Marketing, HubSpot CRM, Marketing Analytics, Content Performance Analysis, Customer Analysis, Customer Relationship Management (CRM) Software, Campaign Management, Marketing Effectiveness, Target Audience, E-Commerce
Anfänger · Spezialisierung · 3–6 Monate