Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Coursera
Kompetenzen, die Sie erwerben: Competitive Intelligence, Market Intelligence, Competitive Analysis, Go To Market Strategy, Internal Communications, Stakeholder Communications, Continuous Monitoring, Strategic Thinking, Business Priorities, Sales Enablement, Concision, Report Writing, Business Writing, Action Oriented, Prioritization
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Prompt Engineering, GitHub Copilot, Generative AI, ChatGPT, AI Integrations, Scripting, Python Programming, Application Development, Test Script Development, Web Applications, AI Workflows, Jupyter, Web Development, Data Analysis, Pandas (Python Package), Software Documentation
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Succession Planning, Strategic Leadership, Organizational Strategy, Workforce Planning, Program Implementation, Talent Management, Plan Execution, Organizational Development, Organizational Change, Business Continuity, Talent Pipelining, Leadership Development, People Development, Continuous Improvement Process, People Analytics, Program Evaluation, Leadership, Change Management, Performance Metric, Employee Performance Management
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: SAS (Software), Data Import/Export, Data Manipulation, Predictive Modeling, Statistical Analysis, SQL, Logistic Regression, Statistical Methods, Statistical Programming, Regression Analysis, R (Software), Predictive Analytics, Data Analysis, Model Evaluation, Statistical Software, Statistical Modeling, Statistical Hypothesis Testing, Software Installation, Data Cleansing, Data Management
Anfänger · Kurs · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Google Workspace, Editing, Vocabulary, Persuasive Communication
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: AI Personalization, Feature Engineering, Personalized Service, Customer Insights, Customer Analysis, Marketing Analytics, Data Transformation, Predictive Analytics, Customer Engagement, Predictive Modeling, Data-Driven Marketing, Machine Learning Methods, Customer experience improvement, Applied Machine Learning, Machine Learning Algorithms, Machine Learning, Text Mining, Marketing Strategies, Business Intelligence, Data Analysis
Mittel · Kurs · 1–4 Wochen

Duke University
Kompetenzen, die Sie erwerben: Statistical Inference, Statistical Hypothesis Testing, Statistical Reporting, Statistical Analysis, R (Software), Statistics, Data Analysis, Probability & Statistics, Statistical Methods, Statistical Programming, Data Analysis Software, Statistical Software, R Programming, Sampling (Statistics), Probability Distribution
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Data Cleansing, Data Wrangling, R Programming, Data Preprocessing, Applied Machine Learning, Statistical Analysis, R (Software), Model Evaluation, Statistical Machine Learning, Classification And Regression Tree (CART), Advanced Analytics, Statistical Programming, Statistical Modeling, Logistic Regression, Machine Learning Methods, Random Forest Algorithm, Data Transformation, Statistical Methods, Model Training, Machine Learning
Mittel · Kurs · 1–3 Monate

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Performance Analysis, Business Transformation, People Development, Talent Pipelining, Talent Management, Talent Sourcing, Private Equity, Organizational Structure, Organizational Development, Performance Improvement, Analytics, Organizational Change, Digital Transformation, Market Opportunities, Digital Analysis, Innovation, Business Modeling, New Business Development, Real Time Data, Driving engagement
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Patient Communication, Statistical Reporting, Patient-centered Care, Digital Analysis, Interpersonal Communications, Patient Evaluation, Business Reporting, Patient Advocacy, Data Presentation, Analytics, Data Collection, People Analytics, Data Storytelling, Data Literacy, Communication, Data Analysis, Communication Strategies, Data-Driven Decision-Making, Data Synthesis, Quality Improvement
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Verantwortungsvolle AI, KI-Kenntnisse, ChatGPT, Ideenfindung, Werbetexten, Inhaltliche Leistungsanalyse, Optimierung der Inhalte, Inhaltliche Strategie, KI-gestützte Kreativität, Schlüsselwort-Recherche, Datensicherheit, Erstellung von Inhalten, Schnelles Engineering, Künstliche Intelligenz, Optimierung der Suchmaschine
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Google Cloud Platform, Data Analysis
Mittel · Projekt · Weniger als 2 Stunden