Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Kompetenzen, die Sie erwerben: Content Marketing, Blogs, Driving engagement, Content Creation, Content Strategy, Digital Content, Digital Media Strategy, Content Development and Management, Marketing Strategies, Marketing Strategy and Techniques, Target Audience, Content Management, Customer Engagement, Drive Engagement, Brand Awareness, Media and Communications
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Email Marketing, Email Automation, Marketing Automation, Campaign Management, Digital Marketing, Marketing Strategies, Direct Marketing, Campaign Planning, Personalized Campaigns, Marketing Analytics, Customer Engagement, Performance Analysis, Customer Relationship Building
Gemischt · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Data Storytelling, Product Marketing, Marketing Planning, Marketing Budgets, Data Presentation, Competitive Intelligence, Campaign Management, Project Planning, Product Management, Data Literacy, Campaign Planning, Go To Market Strategy, Document Management, Decision Intelligence, Project Controls, Product Planning, AI literacy, Competitive Analysis, Marketing Strategies, Leadership
Anfänger · Kurs · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Data-Driven Marketing, Marketing Planning, Campaign Planning, Performance Measurement, Customer Retention, Integrated Marketing Communications, Digital Marketing Campaigns, Performance Analysis, Analysis, Customer Insights, Brand Management, Data Analysis
Anfänger · Kurs · 1–4 Wochen

Sage Publications
Kompetenzen, die Sie erwerben: Statistical Analysis, People Analytics, Marketing Analytics, Data Ethics, Business Analytics, Data Analysis, Statistical Methods, Analytical Skills, Data Storytelling, Analysis, General Data Protection Regulation (GDPR), Statistics, Operational Analysis, Data Literacy, Data-Driven Decision-Making, Financial Analysis, Business Strategy, Data Management, Organizational Strategy, Data Collection
Anfänger · Kurs · 1–3 Monate

Alex Genadinik
Kompetenzen, die Sie erwerben: Google Ads, Advertising, Online Advertising, Growth Strategies, Advertising Campaigns, Video Production, Copywriting, Performance marketing, Digital Advertising, Campaign Management, Drive Engagement, Target Audience
Gemischt · Kurs · 1–4 Wochen

Birla Institute of Technology & Science, Pilani
Kompetenzen, die Sie erwerben: Social Media Analytics, Social Network Analysis, Network Analysis, Graph Theory, Network Model, Responsible AI, Analytics, Data Ethics, Large Language Modeling, Fraud detection, AI Personalization, Big Data, AI Security, Threat Detection, Data Mining, Applied Machine Learning, Predictive Analytics, Social Sciences, Unsupervised Learning, Natural Language Processing
Mittel · Kurs · 1–3 Monate
University of Illinois Urbana-Champaign
Kompetenzen, die Sie erwerben: Digital Transformation, Digital Marketing, Marketing, Digital Brand Strategy, Strategic Marketing, Digital Marketing Tools, Marketing Strategies, Product Marketing, Market Dynamics, Consumer Behaviour, Customer Engagement, Earned Media, Marketing Channel, Promotional Strategies, E-Commerce, Shared Media, Brand Management, Product Development, Revenue Management, Content Creation
★ 4.6 (11) · Anfänger · Kurs · 1–4 Wochen
Kompetenzen, die Sie erwerben: Content Performance Analysis, TikTok, Instagram, Digital Media Strategy, Social Media Strategy, Content Optimization, Social Media Marketing, Social Media Content, Social Media Management, Content Strategy, Social Media, Content Development and Management, Target Audience, Content Marketing, Driving engagement, Content Creation, Digital Brand Strategy, Marketing Strategies, Marketing Communications, Brand Awareness
Anfänger · Kurs · 1–3 Monate

Association of International Certified Professional Accountants
Kompetenzen, die Sie erwerben: Technologien zur Datenspeicherung, Unternehmensanalyse, Projekt-Scoping, Projektentwurf, Datenanalyse, Datenkompetenz, Finanzielle Daten, Projektdurchführung, Datengestützte Entscheidungsfindung, Unstrukturierte Daten, Analytik, Analytische Fähigkeiten, Business-Analytik
★ 4.7 (97) · Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: SAP Analytics Cloud, Data Access, Data Modeling, Real Time Data, Stored Procedure, Data Warehousing, Database Design, Extract, Transform, Load, Database Architecture and Administration, Text Mining, Data Integration, Data Import/Export, Advanced Analytics, SAP Applications, SQL, Decision Intelligence, Analysis, Business Reporting, Scripting
Mittel · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Data Storytelling, Stakeholder Engagement, Stakeholder Analysis, Stakeholder Management, People Analytics, Consultative Approaches, Constructive Feedback, Stakeholder Communications, Overcoming Objections, Timelines, Project Planning, Organizational Change, Human Resource Strategy, Consulting, Matrix Management, Human Resources, Risk Analysis, Strategic Communication, Executive Presence, Change Management
Mittel · Spezialisierung · 3–6 Monate