Les cours en copywriting peuvent vous aider à apprendre à rédiger des textes clairs et adaptés à différents supports. Vous pouvez développer des compétences en structure, ton, argumentation et communication ciblée. De nombreux cours présentent des méthodes et exemples pour créer des contenus efficaces.

Tecnológico de Monterrey
Compétences que vous acquerrez: Web Analytics, Search Engine Marketing, Digital Analysis, Marketing Analytics, Digital Marketing Campaigns, Market Research, Digital Marketing, Data-Driven Marketing, Search Engine Optimization, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Marketing Effectiveness, Customer Insights, Consumer Behaviour, Customer Relationship Management (CRM) Software, Digital Advertising, Data Analysis, Customer Relationship Management
Débutant · Cours · 1 à 4 semaines

University of Maryland, College Park
Compétences que vous acquerrez: Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Visualization, Analytics, Model Evaluation, Digital Marketing, Apache Hadoop, Digital Advertising, Digital Marketing Tools, Machine Learning Methods, AI Personalization, Advertising, Social Media Strategy, Predictive Modeling
Débutant · Spécialisation · 3 à 6 mois

Alex Genadinik
Compétences que vous acquerrez: Business Development, B2B Sales, Strategic Partnership, Sales Presentations, Enterprise Sales, Negotiation, Proposal Writing, Price Negotiation, New Business Development, Consultative Selling, Selling Techniques, Contract Negotiation, Sales Development, Sales, Non-Verbal Communication, Marketing Psychology, Search Engine Optimization, Sales Prospecting, Relationship Building, Telephone Skills
Débutant · Spécialisation · 3 à 6 mois

LearnKartS
Compétences que vous acquerrez: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Facebook, Digital Advertising, Sales Pipelines, Productivity, Web Development
Débutant · Spécialisation · 3 à 6 mois

Alex Genadinik
Compétences que vous acquerrez: Market Research, Marketing Planning, Marketing Strategies, Meta Ads Manager, Blogs, Marketing, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Shared Media, Paid media, Marketing Channel, Google Ads, Content Creation, Social Media Management, Web Presence
Débutant · Spécialisation · 3 à 6 mois

Skillshare
Compétences que vous acquerrez: Content Optimization, Web Analytics and SEO, Writing and Editing, Information Architecture, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
Débutant · Spécialisation · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Email Marketing, Writing and Editing, Copywriting, Peer Review, Editing, Grammar, Target Audience, Writing, Personalized Campaigns
Débutant · Cours · 1 à 4 semaines

SkillsBooster Academy
Compétences que vous acquerrez: Prompt Engineering, Email Marketing, Market Research, Email Automation, Microsoft Copilot, Marketing Automation, Data Ethics, Generative AI, Search Engine Optimization, Content Marketing, Google Gemini, Prompt Patterns, Multimodal Prompts, ChatGPT, Search Engine Marketing, Digital Marketing, Deepseek, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Sales
Débutant · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: Instagram, Keyword Research, LinkedIn, Blogs, Lead Generation, Web Analytics and SEO, Events and Conferences, Copywriting, Content Optimization, Professional Networking, No-Code Development, Video Production, Web Analytics, Sales Presentations, Social Media Content, Promotional Materials, Social Media Marketing, Growth Strategies, Search Engine Optimization, Google Ads
Débutant · Spécialisation · 3 à 6 mois
Madecraft
Compétences que vous acquerrez: Email Marketing, Copywriting, Newsletters, Business Writing, Persuasive Communication, Customer Engagement, Content Performance Analysis, Writing, Driving engagement, Storytelling, Content Creation, Marketing Analytics, Content Marketing, Communication Strategies, Blogs, Lead Generation, Target Audience, Business Metrics, Customer Retention, Marketing Strategies
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Intégrations AI, Recherche de mots-clés, IA générative, Optimisation pour les moteurs de recherche (SEO), Optimisation des moteurs de recherche
Intermédiaire · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Generative Engine Optimization (GEO), Keyword Research, Blogs, Search Engine Optimization, Web Analytics and SEO, Copywriting, Content Optimization, Web Analytics, Large Language Modeling, Search Engine Marketing, Web Content, Google Analytics, Google Gemini, LLM Application, Frontend Performance, Web Presence, Digital Marketing Tools, Marketing, Digital Marketing, Marketing Planning
Débutant · Spécialisation · 3 à 6 mois