Les cours liés à Google peuvent vous aider à comprendre comment utiliser des outils pour la productivité, le marketing, l'analyse ou le développement web. Vous pouvez développer des compétences en configuration, suivi, création de contenus ou collaboration selon les produits étudiés. De nombreux cours s'appuient sur des interfaces réelles et des scénarios pratiques.

Compétences que vous acquerrez: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Performance Measurement, Performance Metric, Marketing Effectiveness, Performance Analysis, Content Management Systems, Auditing, Performance Reporting, Data-Driven Marketing, Data-Driven Decision-Making, Web Content Accessibility Guidelines
Débutant · Cours · 1 à 4 semaines

Board Infinity
Compétences que vous acquerrez: Email Marketing, Email Automation, AI Personalization, Personalized Campaigns, Data-Driven Marketing, Marketing Analytics, Responsible AI, Web Analytics, Google Analytics, Marketing Effectiveness, Customer Retention, Applied Machine Learning, Predictive Modeling, Predictive Analytics, Data Ethics, Generative AI, ChatGPT, Customer Insights, Data-Driven Decision-Making, Model Evaluation
Avancées · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Responsive Web Design, Web Content, Search Engine Optimization, Web Content Accessibility Guidelines, Web Design, HTML and CSS, Hypertext Markup Language (HTML), Web Design and Development, Web Development, Javascript, Frontend Performance, Performance Tuning
Intermédiaire · Projet Guidé · Moins de 2 heures

Tecnológico de Monterrey
Compétences que vous acquerrez: Search Engine Marketing, Digital Brand Strategy, Digital Marketing, Digital Content, Search Engine Optimization, Digital Marketing Campaigns, Social Media Strategy, Web Content, Content Strategy, Marketing Strategies, Social Media Marketing, Online Advertising, Web Presence, Keyword Research, Web Analytics and SEO, Social Media Content, Digital Marketing Tools, Social Media, Content Creation, Blogs
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Campaign Management, Campaign Planning, Advertising Campaigns, Data Storytelling, Key Performance Indicators (KPIs), Marketing Effectiveness, Promotions and Campaigns, Marketing Strategies, Project Management Life Cycle, Performance Metric, Marketing Planning, Data Presentation, Storytelling, Data-Driven Decision-Making, Project Closure, Plan Execution, Continuous Monitoring, Search Engine Optimization
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Performance Reporting, Content Performance Analysis, Web Analytics, Google Analytics, Driving engagement, Performance Analysis, Content Optimization, Marketing Analytics, Performance Metric, Data-Driven Marketing, Data Analysis, Data-Driven Decision-Making, Target Audience, Analytics, Customer Insights, Trend Analysis, Process Optimization, Multimedia
Débutant · Cours · 1 à 3 mois

Special Competitive Studies Project
Compétences que vous acquerrez: Large Language Modeling, Responsible AI, LLM Application, AI Integrations, Google Gemini, Data Ethics, Artificial Intelligence, AI Workflows, Gemini, AI literacy, Governance, ChatGPT, Public Administration, Generative AI, Decision Intelligence, Human Machine Interfaces, Ethical Standards And Conduct
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Audit Working Papers, Digital Marketing Tools, Document Management, Auditing, Report Writing, Analysis
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Looker (Software), Data Pipelines, Data Transformation, Dashboard Creation, Automation, Scripting, Business Intelligence, Interactive Data Visualization, Extract, Transform, Load, Data Processing, Data Warehousing, Data Integrity, Data Quality, Data Integration, Google Cloud Platform, Data Validation, Marketing Analytics, Cloud-Based Integration, SQL
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Postman API Platform, Restful API, MongoDB, Data Modeling, JSON, API Design, Data Mapping, Back-End Web Development, Application Programming Interface (API), Data Access, Docker (Software), Go (Programming Language), API Testing, Database Development, Databases, Containerization, Development Environment, NoSQL, Test Tools
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Email Automation, Payment Processing, Search Engine Optimization, E-Commerce, Web Analytics and SEO, Credit/Debit Card Processing, Order Management, User Provisioning, Real Time Data, Merchandising, User Feedback, Transaction Processing, Promotional Strategies
Avancées · Cours · 1 à 3 mois

Universidad de Palermo
Compétences que vous acquerrez: Large Language Modeling, Journalism, Generative AI, Emerging Technologies, AI literacy, OpenAI, ChatGPT, Prompt Engineering, AI Enablement, Artificial Intelligence, Responsible AI, Media and Communications, Data Ethics, Law, Regulation, and Compliance, Automation, Economics, Policy, and Social Studies, Ethical Standards And Conduct, Algorithms
Débutant · Cours · 1 à 4 semaines