Les cours en business analytics peuvent vous aider à comprendre comment utiliser les données pour évaluer les performances ou appuyer des décisions. Vous pouvez développer des compétences en indicateurs, tableaux de bord, interprétation et analyse statistique. De nombreux cours présentent des outils utilisés dans l'analyse de données.

Microsoft
Compétences que vous acquerrez: Data Storytelling, Marketing Analytics, Conversion Funnel Analysis, Performance Reporting, Key Performance Indicators (KPIs), Marketing Effectiveness, Power BI, Dashboard Creation, Dashboard, Campaign Management, Data Presentation, Management Reporting, Performance Analysis, Marketing Operations, Business Reporting, Performance Measurement, Business Intelligence, Customer Insights, Return On Investment, Interactive Data Visualization
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Conversion Funnel Analysis, Marketing Analytics, Customer Analysis, Customer Insights, Data-Driven Marketing, Marketing Effectiveness, Customer Retention, Target Audience, Customer Success Management, Marketing Channel, Journey Mapping, Customer Engagement, Trend Analysis, Return On Investment, Cross-Channel Marketing, Performance Analysis, Marketing Budgets, Stakeholder Engagement, Paid media, Budgeting
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Customer Relationship Management (CRM) Software, Sales Pipelines, Customer Relationship Management, Marketing Automation, Customer Retention, Personalized Campaigns, Lead Generation, Marketing Analytics, Sales Process, Customer Analysis, Sales Development, Customer Engagement, Prospecting and Qualification, Customer Insights, Workflow Management, Customer Communications Management, Target Audience, Business Metrics, Process Analysis, Sales Support
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Search Engine Optimization, Search Engine Marketing, Web Analytics, Content Optimization, Keyword Research, Content Performance Analysis, Digital Analysis, Marketing Analytics, Content Strategy, Strategic Prioritization, Business Metrics, Prioritization, Content Development and Management, Competitive Analysis, Gap Analysis, Market Opportunities, Applied Machine Learning
Débutant · Cours · 1 à 4 semaines

Rutgers the State University of New Jersey
Compétences que vous acquerrez: Analyse d'entreprise, Gestion de la performance des fournisseurs, Analyse concurrentielle, Gestion des fournisseurs, Analyse, Achats, Marchés publics, Gestion de la chaîne d'approvisionnement, Gestion des relations avec les fournisseurs, Négociation des contrats, Gestion de l'offre, Approvisionnement stratégique, Gestion du risque fournisseur, Chaîne d'approvisionnement, Analyse comparative, Intelligence économique, Analyse financière
Débutant · Cours · 1 à 4 semaines

Dartmouth College
Compétences que vous acquerrez: Predictive Modeling, Analytics, Predictive Analytics, Advanced Analytics, Scikit Learn (Machine Learning Library), Model Evaluation, Digital Transformation, Business Analytics, Model Training, Ethical Standards And Conduct, Data Ethics, Data-Driven Decision-Making, Feature Engineering, Applied Machine Learning, Statistical Machine Learning, Statistical Modeling, Data Strategy, Regression Analysis, Supervised Learning, Model Optimization
Intermédiaire · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Customer Retention, HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Marketing Analytics, Google Analytics, Customer Analysis, Customer Service, Customer Relationship Management (CRM) Software, Customer Insights, Brand Loyalty, Customer Relationship Management, Customer Data Management, A/B Testing, AI Product Strategy, Target Audience, Data Analysis, Digital Marketing, Performance Measurement
Intermédiaire · Spécialisation · 3 à 6 mois

Whizlabs
Compétences que vous acquerrez: Apache Hadoop, Data Migration, AWS Kinesis, File Transfer Protocol (FTP), Apache Spark, Amazon Web Services, Big Data, Dashboard Creation, Data Import/Export, Analytics, Business Intelligence Software, Cloud Services, Real Time Data, Cloud Storage, Data Storage
Débutant · Cours · 1 à 4 semaines

University of California, Santa Barbara
Compétences que vous acquerrez: Legal Risk, Intellectual Property, Business Ethics, Commercial Laws, Legal Strategy, Bankruptcies, Law, Regulation, and Compliance, Business Risk Management, Payment Systems, Labor Compliance, Lease Contracts, Governance, Commercial Real Estate, Court Systems, Payment Processing and Collection, Risk Management, Compliance Management, Arbitration, Risk Management Framework, Labor Law
Débutant · Spécialisation · 1 à 3 mois
Madecraft
Compétences que vous acquerrez: Data Storytelling, Dashboard, Dashboard Creation, Business Analytics, Analytics, Social Network Analysis, Fraud detection, Data Analysis, Data Presentation, Business Intelligence, Marketing Analytics, Pandas (Python Package), Analytical Skills, Network Analysis, Interactive Data Visualization, Power BI, Plot (Graphics), Exploratory Data Analysis, Data Visualization, Python Programming
Débutant · Spécialisation · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Google Analytics, Web Analytics, Journey Mapping, Digital Analysis, Marketing Analytics, Data Validation, Data-Driven Marketing, Data Collection, Analytics, Auditing, Debugging, Exploratory Data Analysis, Performance Measurement, Performance Reporting, Event Monitoring, Data Quality, Gap Analysis, Issue Tracking
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Email Automation, A/B Testing, Email Marketing, Target Audience, Marketing Automation, Data-Driven Marketing, Marketing Analytics, Content Performance Analysis, Campaign Management, Marketing Effectiveness, Marketing Strategies, Conversion Funnel Analysis, Statistical Analysis, Content Marketing, HubSpot CRM, Content Optimization, Statistical Hypothesis Testing, Content Strategy, Journey Mapping, Newsletters
Débutant · Cours · 1 à 3 mois