Les cours en marketing digital peuvent vous aider à comprendre comment concevoir des campagnes en ligne, utiliser différents canaux et suivre les résultats. Vous pouvez développer des compétences en stratégie de contenu, réseaux sociaux, référencement et analyse de la performance. Beaucoup de cours s'appuient sur des études de cas et des outils utilisés en marketing.
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Marketing, MarTech, Marketing Channel, Digital Marketing Tools, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Digital Advertising, Promotions and Campaigns, Product Development, Market Dynamics, Consumer Behaviour, New Product Development, E-Commerce, Innovation, Customer Engagement
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Performance Analysis, Target Audience, Facebook, Content Scheduling, Target Market, Social Media Marketing, Customer Insights, Social Media, Social Media Analytics, Social Media Management, Advertising Campaigns, Social Media Content, Online Advertising, Customer Analysis, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Value Propositions, Oral Expression, Emotional Intelligence, Empathy & Emotional Intelligence, Business Planning, Verbal Communication Skills, Target Market, Productivity, Financial Statements, Financial Acumen, User Research, Marketing, Microsoft Excel, Marketing Strategies, Financial Analysis, Customer Acquisition Management, Market Research, Social Media Strategy, Digital Marketing, Data Visualization
Débutant · Spécialisation · 3 à 6 mois

Simplilearn
Compétences que vous acquerrez: MarTech, Data-Driven Marketing, Marketing Automation, AI Personalization, Marketing Analytics, Personalized Campaigns, Digital Marketing, Marketing Strategies, Digital Marketing Campaigns, Digital Marketing Tools, Customer Analysis, Digital Advertising, Predictive Analytics, Image Analysis, Artificial Intelligence, Customer Engagement, Content Optimization, Search Engine Optimization, HubSpot CRM, Advertising
Débutant · Cours · 1 à 4 semaines

Fundação Instituto de Administração
Compétences que vous acquerrez: Data-Driven Marketing, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, MarTech, Data-Driven Decision-Making, Applied Machine Learning, Predictive Analytics, Machine Learning Methods, Digital Marketing, Customer Engagement, Machine Learning Algorithms, Machine Learning, Advanced Analytics, Innovation, Brand Strategy, Deep Learning, Artificial Intelligence
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Scheduling, Social Media Management, Social Media Content, Facebook, Calendar Management, Social Media, Content Creation, Social Media Marketing, Driving engagement, Content Development and Management, Digital Publishing, Marketing, Graphic Design, Digital Marketing
Intermédiaire · Projet Guidé · Moins de 2 heures

SkillsBooster Academy
Compétences que vous acquerrez: Conception marketing, IA générative, Création de contenu, Contenu des médias sociaux, Communication marketing, Marketing numérique, Gestion de la communication avec les clients, Amélioration des processus d'entreprise, Stratégie de marque, L'image de marque, Stratégie des produits d'IA, Conception visuelle, Résolution créative de problèmes, Médias et communications, Notoriété de la marque, Gestion de l'acquisition des clients, Éléments et principes de conception, Marketing de la marque, Marketing des médias sociaux, Médias sociaux
Débutant · Cours · 1 à 3 mois

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing
Débutant · Cours · 1 à 4 semaines

Board Infinity
Compétences que vous acquerrez: Google Analytics, Data Storytelling, Data Presentation, Financial Forecasting, Looker (Software), Data-Driven Marketing, Marketing Analytics, Data Literacy, Cross-Channel Marketing, Marketing Budgets, Web Analytics, Data Validation, Stakeholder Engagement, Data-Driven Decision-Making, Google Ads, Dashboard Creation, Revenue Forecasting, Marketing Automation, Predictive Analytics, Digital Marketing
Débutant · Spécialisation · 1 à 3 mois

Compétences que vous acquerrez: Web Content, No-Code Development, Content Management, Web Design, Web Design and Development, Web Development, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Fundação Instituto de Administração
Compétences que vous acquerrez: Campaign Management, Digital Marketing Tools, Campaign Planning, Digital Marketing Campaigns, Marketing Effectiveness, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Digital Marketing, Digital Brand Strategy, Customer Analysis, Marketing Analytics, Customer experience strategy (CX), Marketing Planning, Data-Driven Marketing, Performance Analysis, Strategic Marketing, Target Market, Digital Analysis, Marketing
Débutant · Spécialisation · 3 à 6 mois

University of Colorado Boulder
Compétences que vous acquerrez: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Content, Marketing Communications, Target Audience, Strategic Communication, Media Strategy, Brand Marketing, Media and Communications, Brand Strategy, Brand Management, Advertising, Shared Media, Stakeholder Communications, Social Media Analytics, Persuasive Communication, Content Creation, Digital Marketing
Intermédiaire · Cours · 1 à 4 semaines