In collaboration with the Rollins School of Public Health and the CDC's Division of Global Health Protection, Emergency Response, and Recovery Branch, this course introduces basic concepts and principles of communicating during a global crisis or emergency. It explores why communication during an emergency is different and the importance of adapting emergency messages to the needs of affected populations. Through sample scenarios, you will get the opportunity to identify information needs and develop useful messages using six guiding principles to help you communicate effectively and promote behaviors that reduce health risks during an emergency.
During this week, we'll explore the framework of CERC, the primary function of risk communications, and consider common principles to follow when communicating to affected communities during a crisis.
What's included
5 videos5 readings1 assignment1 peer review
Show info about module content
5 videos•Total 23 minutes
Welcome to the Course!•2 minutes
CERC and How Communicating During a Crisis Is Different•11 minutes
Six Principles•4 minutes
Message and Audience•6 minutes
Wrap-Up•1 minute
5 readings•Total 94 minutes
Course Outline and Grading Information•2 minutes
CERC Manual•40 minutes
Six Principles [Handout]•2 minutes
Understanding Your Audience•40 minutes
Tips for Response Workers•10 minutes
1 assignment•Total 30 minutes
Practice•30 minutes
1 peer review•Total 40 minutes
Considering Audience Needs and CERC Principles•40 minutes
Crisis Communication Planning
Module 2•3 hours to complete
Module details
In this week, we'll consider the focus of communication during emergency response as well as the creation and application of a crisis communication plan.
What's included
5 videos2 readings1 assignment1 peer review
Show info about module content
5 videos•Total 13 minutes
Welcome to Week 2!•1 minute
Including Communication in Emergencies•2 minutes
Process of Emergency Risk Communications Planning•4 minutes
Applying Your Emergency Risk Communications Plan•5 minutes
Wrap-Up•1 minute
2 readings•Total 70 minutes
9 Steps of Crisis Response•10 minutes
Crisis Communication Plan Resources•60 minutes
1 assignment•Total 30 minutes
Practice•30 minutes
1 peer review•Total 40 minutes
Considering Components and Application of a Crisis Communication Plan•40 minutes
International Health Regulations' Risk Communication Components
Module 3•3 hours to complete
Module details
During our final week, we'll explore the International Health Regulations' four components of risk communication through a fictional scenario.
What's included
6 videos5 readings1 assignment1 peer review
Show info about module content
6 videos•Total 28 minutes
Welcome to Week 3!•1 minute
Transparency and First Announcement•7 minutes
Communication Coordination•6 minutes
Listening Through Dialogue•4 minutes
Information Dissemination•8 minutes
Wrap-Up•1 minute
5 readings•Total 61 minutes
Core Responsibilities [Handout]•1 minute
Three Questions•5 minutes
Two-Way Communication•5 minutes
WHO Resources•20 minutes
[Handouts]•30 minutes
1 assignment•Total 30 minutes
Practice•30 minutes
1 peer review•Total 40 minutes
Considering IHR Components and Information to Include in Communications•40 minutes
Instructors
Instructor ratings
Instructor ratings
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
Emory University, located in Atlanta, Georgia, is one of the world's leading research universities. Its mission is to create, preserve, teach and apply knowledge in the service of humanity.
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
4.7
362 reviews
5 stars
78.78%
4 stars
15.15%
3 stars
2.75%
2 stars
1.10%
1 star
2.20%
Showing 3 of 362
D
DM
5·
Reviewed on Aug 12, 2020
Video lessons are high quality, it is easy to understand and very interesting. I believe that this course is really good for people who work or plan to work in Security sector.
C
CL
5·
Reviewed on Apr 29, 2022
This course has provided students a very intersting insight while connecting communication and emergency control together.
A
AH
5·
Reviewed on Jun 18, 2021
Excellent content, must try course during these unprecedented time (COVID19 Pandemic) and fast changing geopolitics.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.