This course explores the international business environment in which organisations function. You’ll learn about core analysis methods, including PESTLE, SWOT, and Boston Box Matrices, as well as the applications of Porter’s Five Forces. You’ll have the opportunity to participate in discussion forums and access case studies, as well as testing your understanding in quizzes.
This course is part of the International Business Essentials Specialization
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About this Course
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Syllabus - What you will learn from this course
First Ideas
Analysing the External Environment
Analysing the Immediate Competitive Environment
Analysing the Wider Competitive Environment
Reviews
- 5 stars81.76%
- 4 stars13.96%
- 3 stars2.84%
- 2 stars0.56%
- 1 star0.85%
TOP REVIEWS FROM INTERNATIONAL BUSINESS ENVIRONMENT
Explained well..... helped me clear the understanding about various environments affecting the business model..... very good for start ups
The course was absolutely superb and the lecturer is absolutely terrific. Thank you so much I appreciate all that you have taught me.
Very informative and highly applicable theories in real business world.
Thanks to Coursera.
A very informative course. Covers the basic very well.
About the International Business Essentials Specialization

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