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Learner Reviews & Feedback for Digital Media and Marketing Principles by University of Illinois at Urbana-Champaign

4.4
stars
2,443 ratings
584 reviews

About the Course

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment....

Top reviews

SK
Sep 1, 2019

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.

DD
Jan 24, 2021

Anyone interested in online business, e-commerce or marketing must take this course. Provides great insights on simple strategies that media uses on a daily basis to build customer relationship.

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151 - 175 of 570 Reviews for Digital Media and Marketing Principles

By ROBERT C M

Aug 3, 2019

Very good so far, lots of interesting transitions. Good lectures.

By Md. N H

Jun 28, 2020

Very efficient course on digital media and marketing principles.

By Ilya K

Oct 23, 2020

Great course and Prof. Mike Yao, very beneficial. Thanks a lot!

By Namaa A

Feb 11, 2016

Great course with in depth knowledge and up to date information

By Zachary H

Nov 25, 2020

this was an amazing course. no one will regret this experience

By Abhay m

Sep 27, 2019

This course is really helpful in my upcoming corporate carrier

By DongHyeonAndrewYi

Sep 24, 2015

So informative & useful courses. also encouraging me to study!

By Kaushiki S

Jun 21, 2020

Highly informative and wonderful set of knowledge. Thank you!

By Abhinav R P V

Jun 9, 2016

Well designed course.Really very interesting course.Thank You

By Sumair N B

Dec 11, 2019

This course is very informative and very well sorted by Mike

By Pramosh d

Aug 25, 2020

I got more knowledge about digital marketing thank you 🙏🏻

By Faris C

Nov 11, 2020

Well planned course structure, very effective trainer ....

By Tan E S

Sep 23, 2020

Well explained & course materials provided are up-to-date.

By Neha L

Jan 25, 2017

Amazing techniques, makes learning new concepts very easy

By Jen P

Nov 15, 2020

Very up-to-date info and appropriate learning materials!

By ANTONIO G B

Jul 13, 2020

I learned a lot from this course. Very useful. Thank you

By Suku M

Jun 10, 2018

A great introduction to the digital advertising world.

By Jingjing L

Dec 27, 2015

Good introduction to the digital marketing landscape!

By Beatriz B

Jun 17, 2018

Very interesting course, with up-to -date materials.

By Wendy J

Sep 15, 2019

Exceptional course led by an outstanding professor!

By Lolonyo A

Aug 31, 2020

This course has been interesting and informative.

By MISHIKA T

Aug 28, 2020

Got to learn new concepts about digital marketing

By Darceuil D

Aug 23, 2020

Extremely informative with practical information.

By Mahika P

Jun 11, 2020

I have learning many new things from this course

By Vaibhav K

Nov 1, 2019

helped me a lot to learn and increase my skills.