تلقي هذه الدورة التدريبية نظرة على الكيفية التي تقوم بها الأدوات الرقمية، مثل الإنترنت والهواتف الذكية والطباعة ثلاثية الأبعاد، بإحداث ثورة في عالم التسويق من خلال نقل توازن القوة من الشركات إلى المستهلكين. إن دورة التدريبية "التسويق في عالم رقمي" تعد واحدة من أشهر الدورات التدريبية المتاحة من خلال Coursera، حيث تضم أكثر من 150000 متعلم، وهي مصنفة من خلال Class Central على أنها واحدة من أهم الدورات التدريبية الهائلة المفتوحة عبر الإنترنت (MOOC) على مدار التاريخ (https://www.class-central.com/report/top-moocs/).
التسويق في عالم رقمي
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