University of Illinois Urbana-Champaign
Mercadotecnia en un mundo digital
University of Illinois Urbana-Champaign

Mercadotecnia en un mundo digital

Aric Rindfleisch

Instructor: Aric Rindfleisch

3,490 already enrolled

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
4.8

(62 reviews)

Beginner level
No prior experience required
Flexible schedule
Approx. 27 hours
Learn at your own pace
99%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
4.8

(62 reviews)

Beginner level
No prior experience required
Flexible schedule
Approx. 27 hours
Learn at your own pace
99%
Most learners liked this course

Details to know

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Assessments

21 assignments

Taught in Spanish

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There are 4 modules in this course

En este primer módulo, te familiarizarás con el curso, tu instructor, tus compañeros de clase y nuestro entorno de aprendizaje. En este módulo, aprenderás cómo las herramientas digitales nuevas les están permitiendo a los clientes tener una función más activa en el desarrollo y en la colaboración de los productos.

What's included

10 videos8 readings6 assignments2 peer reviews

En este módulo, aprenderás cómo las herramientas digitales nuevas les están permitiendo a los clientes tener una función más activa en las actividades de promoción.

What's included

8 videos3 readings5 assignments2 peer reviews

En este módulo, aprenderás cómo las herramientas digitales nuevas están cambiando la distribución de productos y revolucionando el escenario minorista.

What's included

8 videos3 readings5 assignments2 peer reviews

En este módulo, aprenderás cómo las herramientas digitales nuevas están permitiendo a los clientes tener un rol más activo en la fijación de los precios que pagan por los productos que compran.

What's included

9 videos4 readings5 assignments2 peer reviews

Instructor

Instructor ratings
5.0 (10 ratings)
Aric Rindfleisch
University of Illinois Urbana-Champaign
10 Courses692,196 learners

Offered by

Recommended if you're interested in Marketing

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Learner reviews

Showing 3 of 62

4.8

62 reviews

  • 5 stars

    88.70%

  • 4 stars

    6.45%

  • 3 stars

    3.22%

  • 2 stars

    0%

  • 1 star

    1.61%

MC
4

Reviewed on Jun 14, 2021

JA
5

Reviewed on Jun 13, 2023

ES
5

Reviewed on Jun 20, 2024

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