When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 4 modules in this course
In this course, you will gain an understanding of the critical importance of user interface design. You will also learn industry-standard methods for how to approach the design of a user interface and key theories and frameworks that underlie the design of most interfaces you use today.
Through a series of case studies on commercial systems - many of which you likely use on a regular basis - we will illustrate the benefits of good design. We will also demonstrate how the costs of bad design can often be severe (in user experience, money, and even human lives).
You will then gain a high-level understanding of the user-interface design process. You will be introduced to common design scenarios - e.g. improving on existing designs and starting a new design from scratch - and the general design processes that tend to be used for each scenario.
Finally, we will begin introducing the large body of existing knowledge on design by providing overviews of core user interface design theories and concepts. This key foundational information will help you avoid “reinventing the wheel” when you are designing your interfaces in this specialization.
What's included
10 videos1 reading1 assignment
Show info about module content
10 videos•Total 114 minutes
Introductory Panel: UI Design and Why it Matters•32 minutes
Introduction to the Specialization, Courses, and Capstone•12 minutes
User Interface Hall of Fame / Shame•6 minutes
Case Study #1: UI Disasters, including GPS fails•11 minutes
Case Study #2: Corporate Value: Citibank ATM•7 minutes
Case Study #3: Microsoft Office 2007 Ribbon•11 minutes
Case Study #4: International Children's Digital Library•5 minutes
Case Study #5: Taxes and Tickets•18 minutes
Case Study #6: AirBnB vs. CouchSurfing•5 minutes
Introductory Video•8 minutes
1 reading•Total 10 minutes
Activity: Hall of Fame/Shame Interfaces•10 minutes
1 assignment•Total 20 minutes
Intro to UI Design: Introduction and Overview•20 minutes
UI Design Process
Module 2•7 hours to complete
Module details
What's included
11 videos3 readings4 assignments1 peer review
Show info about module content
11 videos•Total 120 minutes
Design Process Introduction•4 minutes
Designing to Address a Problem w/o Solution Ideas•6 minutes
Designing for a known solution direction•10 minutes
Designing to iterate on/improve an existing solution•15 minutes
Common Elements•15 minutes
Usability Engineering and Task-Centered Approaches•10 minutes
Use Cases, Personas, Tasks, and Scenarios•19 minutes
Intro to Design-Centered Approaches•7 minutes
Design-Centered Methods & When They Work Best•17 minutes
Pulling it all Together: Best from Each; Practical Techniques for someone who isn't a trained designer•6 minutes
Assignment Video: Tasks and Scenarios•12 minutes
3 readings•Total 30 minutes
Sample Task and Scenario #1•10 minutes
Sample Task and Scenario #2•10 minutes
Sample Task and Scenario #3•10 minutes
4 assignments•Total 120 minutes
Task/Scenario Evaluation #1•30 minutes
Task/Scenario Evaluation #2•30 minutes
Task/Scenario Evaluation #3•30 minutes
Intro to UI Design: UI Design Process•30 minutes
1 peer review•Total 120 minutes
Task and Walkthrough Scenario Assignment•120 minutes
Psychology and Human Factors for User Interface Design
Module 3•4 hours to complete
Module details
What's included
11 videos3 readings1 assignment1 peer review
Show info about module content
11 videos•Total 106 minutes
Intro•4 minutes
Fitts' Law•22 minutes
Short- and long-term memory, attention•5 minutes
Perception and visualization, hierarchy•4 minutes
Mistakes, Errors, and Slips•2 minutes
Conceptual models•8 minutes
The Gulf of Execution and the Gulf of Evaluation•9 minutes
The University of Minnesota is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation’s most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
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Learner reviews
4.6
1,464 reviews
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Showing 3 of 1464
H
HA
4·
Reviewed on Nov 20, 2016
Content is really good and I learned concepts really well because its well structure. Videos can become better. I recommend this course to every UI enthusiast.
D
DK
5·
Reviewed on Jul 17, 2020
I am so glad to learn from the professors of University of Minnesota. Amazing learning experience. I wish I will continue the whole specialization. Thanks Coursera.
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NA
5·
Reviewed on Mar 24, 2021
This was a challenging course! I learned so much about User Interface Design. The instructors are all very knowledgeable and present the information well.
What will I actually learn in this UI design course?
You'll learn how to judge whether an interface works well, explain why design decisions matter, and use that thinking to improve interface ideas. It starts with case studies of successful and failed products, then moves into user-centered design, task scenarios, and the psychology behind how people interact with interfaces. You'll apply those ideas by analyzing real interfaces and writing critiques, so the course stays grounded in examples.
Do I need any background before starting this course?
No, you don't need prior UI design experience to start. It's a beginner course, and the work centers on understanding interfaces, analyzing examples, and completing written assignments rather than coding. Some comfort looking closely at everyday apps and websites will help, because the course moves fairly quickly into evaluating real design choices.
Is this course beginner-friendly for UI design?
Yes, it's beginner-friendly if you want a clear introduction to how interface design works and why it matters. The course explains ideas through concrete case studies and then reinforces them with critiques, scenarios, and quizzes, so you aren't expected to arrive with advanced design knowledge. It may be a less natural fit if you're mainly looking for tool training or detailed visual styling lessons.
How long does it take to complete this course?
You can expect about 14 hours of work in total. At around 10 hours a week, that's roughly 1 to 2 weeks, depending on how much time you spend on the peer-reviewed assignments and critiques. The course includes lessons, readings, quizzes, and written practice activities.
Are there hands-on exercises or projects in this course?
Yes, but the hands-on work is guided rather than project-heavy. You'll classify examples as "Hall of Fame" or "Hall of Shame," write task descriptions and walkthrough scenarios, and complete interface critiques using the course's design principles. That gives you repeated practice applying the ideas to real interfaces as you learn them.
What skills, topics, or methods are covered in this course?
The course focuses on evaluating interface quality, working through user-centered design processes, and using human factors to explain user behavior. You'll learn how personas and scenarios support design work, and how principles like visibility and feedback help you analyze interfaces. Overall, it gives you a practical way to connect design choices with the user experience they create.
What can I actually do after finishing this course?
After finishing, you should be able to analyze an interface and explain both its strengths and its problems in a structured way. You'll also be able to write task descriptions and walkthrough scenarios, compare design approaches, and reason about user needs before jumping to solutions. For example, you should be able to look at a website or app and critique how feedback, constraints, or common user errors affect usability.
Is this course more focused on theory or hands-on learning?
It's more concept-focused, with guided practice built in. Most of the course is about understanding why interfaces succeed or fail, then reinforcing that through critiques, quizzes, and scenario-writing assignments. It's a good fit if you want design reasoning more than tool-based production work.
Why would I choose this course over other UI design courses?
This course is a strong choice if you want UI design taught through real examples, design process, and human behavior rather than through software tutorials. It uses case studies of familiar systems, then connects them to user-centered methods, interface critique, and ideas from psychology and HCI so you can explain why designs work or fail. If you want to get better at evaluating interfaces and thinking through design decisions, it's a better fit than courses centered mainly on visual styling or design tools.