This course really helped me fill in some missing pieces as to the various parts and terminology surrounding Generative AI and consider how I could use it further in the future.
GenAI in Business: Discover the Possibilities
GenAI in Business: Discover the Possibilities
This course is part of multiple programs.
Instructor: Andrew Wu
Access provided by Central University of Ecuador
8,738 already enrolled
92 reviews
Beginner level
No prior experience required
Flexible schedule
Learn at your own pace
What you'll learn
Understand the core capabilities of leading generative AI tools as applied to business and professional settings
Envision and forecast new business possibilities offered by generative AI in the short and medium-term
Understand the key technical components of the generative AI technology
Skills you'll gain
Tools you'll learn
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is available as part of
When you enroll in this course, you'll also be asked to select a specific program.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
- 5 stars
77.17%
- 4 stars
18.47%
- 3 stars
4.34%
- 2 stars
0%
- 1 star
0%
Showing 3 of 92
RI
5.0
Reviewed on Nov 24, 2025
VK
5.0
Reviewed on Dec 8, 2025
valuable information to best utilize generative AI
AL
5.0
Reviewed on Mar 6, 2026
Clear exploration of how generative AI can be used in business. With focus on LLMs, and case study in application in university courses, and quiz on retail industry.