This course assists aspiring and active entrepreneurs in developing great ideas into great companies. With strong economies presenting rich opportunities for new venture creation, and challenging economic times presenting the necessity for many to make their own job, the need to develop the skills to develop and act on innovative business opportunities is increasingly vital.



Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship
This course is part of Entrepreneurship: Launching an Innovative Business Specialization

Instructor: Dr. James V. Green
Access provided by American University of Bahrain
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There are 4 modules in this course
This module includes a welcome to the course, an orientation to our teaching approach and faculty, and an introduction to the fundamentals of innovation and entrepreneurship.
What's included
9 videos9 readings1 assignment
This module explores entrepreneurial thinking with attention to entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors.
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8 videos3 readings1 assignment
This module examines how to recognize entrepreneurial opportunities based on market conditions and industry factors.
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9 videos3 readings1 assignment
This module introduces approaches to understanding customers, developing compelling solutions, and crafting winning business models.
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11 videos6 readings2 assignments
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Reviewed on Jul 22, 2021
Teaching was made easy with real life illustrations. It made it easy to understand the course. I had a good time learning this first course.
Reviewed on Jan 21, 2020
Great course! I learned so much about what an entrepreneur is all about. I highly recommend this course if you are planning to start your own business.
Reviewed on Mar 16, 2016
It is very interesting course for those who wants to know about entrepreneurship from scratch. The practical examples will enrich you to get the right concept. Worth Studying
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