Integrate the tools and concepts from the specialization courses to develop a comprehensive business plan. Choose to enhance new venture concepts previously explored in specialization courses, or develop a new concept for this capstone project. Develop a comprehensive, customer-validated business model and create an investor pitch for the concept.

Entrepreneurship Capstone

Entrepreneurship Capstone
This course is part of Entrepreneurship: Launching an Innovative Business Specialization

Instructor: Dr. James V. Green
Access provided by IT Education Association
13,701 already enrolled
272 reviews
Skills you'll gain
- Customer Analysis
- Customer Insights
- Market Research
- Market Analysis
- Marketing Planning
- Entrepreneurship
- Business Strategies
- Marketing
- Sales Pipelines
- Commercialization
- Process Validation
- Sales Strategy
- Sales Management
- New Business Development
- Business Planning
- Finance
- Product Development
- Innovation
- Sales Process
- Product Management
Details to know

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6 assignments
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There are 6 modules in this course
Value innovation, your solution, and your initial business model canvas
What's included
10 videos9 readings1 assignment
Discovering the customer and interviewing customers
What's included
6 videos5 readings1 assignment
Analyzing customers
What's included
3 readings1 assignment
Marketing mix, sales forecasting, and managing the sales pipeline
What's included
5 videos6 readings1 assignment
Product fit, validation, and scaling.
What's included
5 videos1 reading1 assignment
Creating a business plan
What's included
2 videos2 readings1 assignment
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Reviewed on Jun 23, 2019
Comprehensive, depth, breadth and quality materials for study and application.
Reviewed on Aug 21, 2021
it has been the most interesting course and strongly recommends people to take them
Reviewed on Aug 27, 2020
Lots of things to learn, Thank you Coursera and Enterepreneueship Capstone Team.
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