How to Optimize Your Instagram Account

Offered By
Coursera Project Network
In this Guided Project, you will:

You will be able to differentiate between account types & choose the best username

You will be able to choose the best profile photo

Yo​u will be able to create content for your page

Clock1.45 hours
CloudNo download needed
VideoSplit-screen video
Comment DotsEnglish
LaptopDesktop only

By the end of this project, you will identify the Ins and outs of Instagram. This will help you create content for the algorithm, which will enable you to grow your account and monetize it in the future.Throughout the project, you will be able to to make the best decisions for your Instagram account, along with applying the best tools and methods to boost your engagement and reach- in accordance with the Instagram algorithm. Moreover, we will go over how to write an Instagram bio and we will use different tools to create Instagram story highlights that are essential for your business. This guided project is best for Instagram users who are looking towards growing their account and increasing their business presence through Instagram In this project we will use some free tools like Canva, which will help you make different designs easily and the best thing about Canva is that it’s free!

Skills you will develop

  • Search Engine Optimization (SEO)
  • Digital Design

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. C​hoose the best account type for your page

  2. Writing your Instagram Bio for your account!

  3. Creating your Instagram profile picture

  4. Creating content for your account

  5. Creating engaging stories!

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Frequently asked questions

Frequently Asked Questions

More questions? Visit the Learner Help Center.