Marketing Digital Specialization

• What is the refund policy?

  If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

• Can I just enroll in a single course?

  Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

• Is financial aid available?

  Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

• Can I take the course for free?

  When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you only want to read and view the course content, you can audit the course for free. If you cannot afford the fee, you can apply for financial aid.

• Is this course really 100% online? Do I need to attend any classes in person?

  This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

• How long does it take to complete the Specialization?

  La especialización está pensada para realizarse a lo largo de cuatro meses desde el inicio del primer curso.

• What background knowledge is necessary?

  No necesitas conocimientos profundos sobre este tema.

• Do I need to take the courses in a specific order?

  Te recomendamos comenzar por el curso llamado: Pilares del Marketing Digital. Luego, puedes elegir el siguiente curso según tus intereses. No es necesario hacerlos en un orden específico.

• Will I earn university credit for completing the Specialization?

  Puedes acceder al certificado que ofrece Coursera y La Universidad Austral. Además, puedes averiguar en la página web de la Universidad, la acreditación del mismo en otras propuestas de formación académica. Para ello, accede a http://www.austral.edu.ar/

• What will I be able to do upon completing the Specialization?

  Luego de finalizar la especialización, estarás capacitado para:

  + Comprender de un modo teórico-práctico las herramientas que son usadas hoy en día por las principales empresas del mundo, para planificar, implementar y monitorear sus estrategias de Marketing Digital.

  + Coordinar proyectos integrales de Marketing Digital

  + Seguir las principales tendencias de la industria desde una mirada crítica y de aplicación práctica

  + Aplicar las principales herramientas a un emprendimiento o empresa

  + Generar una relación fructífera con Agencias Especializadas

  + Aplicar a posiciones relacionadas con el Marketing Digital l

More questions? Visit the Learner Help Center.