• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.


Popular A/B Testing Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for Google Cloud Certification: Machine Learning Engineer

    Skills you'll gain: Feature Engineering, MLOps (Machine Learning Operations), Tensorflow, Google Cloud Platform, Big Data, Embeddings, Kubernetes, Machine Learning, CI/CD, Keras (Neural Network Library), Model Deployment, Model Evaluation, Data Preprocessing, Generative AI, Applied Machine Learning, Apache Airflow, Data Migration, Data Cleansing, Data Quality, Cloud Computing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Analytics

    Skills you'll gain: Data Storytelling, Marketing Analytics, Data Visualization, Extract, Transform, Load, A/B Testing, Data Governance, Data Literacy, Classification Algorithms, Exploratory Data Analysis, Infographics, Data Collection, Customer Analysis, Business Analytics, Analytics, Ggplot2, Business Analysis, Internal Controls, Data Analysis, Power BI, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Mathematics for Machine Learning and Data Science

    Skills you'll gain: Descriptive Statistics, Exploratory Data Analysis, Statistical Hypothesis Testing, Sampling (Statistics), Probability & Statistics, Linear Algebra, Bayesian Statistics, Probability Distribution, Statistical Machine Learning, Data Science, Probability, NumPy, Applied Mathematics, Dimensionality Reduction, Data Transformation, Calculus, Numerical Analysis, Machine Learning Algorithms, Machine Learning, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.1K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Introduction to Programming with MATLAB

    Skills you'll gain: File I/O, Integrated Development Environments, Matlab, Software Development Tools, Programming Principles, Debugging, Computer Programming, Mathematical Software, Linear Algebra, Data Structures, Computational Logic, Algorithms, Problem Solving, Plot (Graphics)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Deploy AI Agents with OpenAI

    Skills you'll gain: Model Context Protocol, AI Orchestration, AI Personalization, OpenAI API, OpenAI, Cloud Deployment, Agentic systems, Application Deployment, Generative AI Agents, ChatGPT, CI/CD, System Monitoring, Context Management, Responsible AI, Artificial Intelligence, Generative AI, Development Testing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Using Python to Access Web Data

    Skills you'll gain: Web Scraping, JSON, Network Protocols, Web Services, Restful API, Application Programming Interface (API), Extensible Markup Language (XML), Data Access, TCP/IP, Python Programming, Data Wrangling, Scripting, Hypertext Markup Language (HTML), Software Installation, Development Environment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Influencing: Storytelling, Change Management and Governance

    Skills you'll gain: Risk Management Framework, Persuasive Communication, Storytelling, Influencing, Risk Management, Governance, Change Management, Organizational Change, Communication, Enterprise Risk Management (ERM), Business Risk Management, Conflict Management, Leadership, Business Transformation, Operational Risk, Negotiation, Verbal Communication Skills, Intercultural Competence, Stakeholder Management, Process Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Grammar and Punctuation

    Skills you'll gain: Grammar, Writing, Proofreading, English Language, Peer Review

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Mathematics for Machine Learning

    Skills you'll gain: Linear Algebra, Dimensionality Reduction, Regression Analysis, NumPy, Calculus, Applied Mathematics, Probability & Statistics, Artificial Neural Networks, Data Preprocessing, Statistical Analysis, Unsupervised Learning, Advanced Mathematics, Jupyter, Statistics, Machine Learning Algorithms, Algorithms, Python Programming, Machine Learning, Derivatives

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Stanford University

    Child Nutrition and Cooking

    Skills you'll gain: Nutrition Education, Cooking, Meal Planning And Preparation, Nutrition and Diet, Pediatrics, Food Safety and Sanitation, Working With Children, Food Quality Assurance And Control, Parent Communication, Environmental Issue

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Learn C# by Building Applications

    Skills you'll gain: C# (Programming Language), Object Oriented Programming (OOP), Web Scraping, Programming Principles, Microsoft Visual Studio, .NET Framework, Data Structures, Software Design Patterns, File I/O, Application Development, Computational Logic, Algorithms, Hypertext Markup Language (HTML), Unit Testing, Debugging

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Contabilidad para no contadores

    Skills you'll gain: Income Statement, Balance Sheet, Ledgers (Accounting), Financial Statements, Accounting, Financial Accounting, Standard Accounting Practices, Bookkeeping, Financial Reporting, Generally Accepted Accounting Principles (GAAP), Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.7K reviews

    Beginner · Course · 1 - 3 Months

Searches related to a/b testing

bayesian statistics: excel to python a/b testing
generate visuals for a/b testing success
1…137138139…834

In summary, here are 10 of our most popular a/b testing courses

  • Preparing for Google Cloud Certification: Machine Learning Engineer: Google Cloud
  • Business Analytics: University of Illinois Urbana-Champaign
  • Mathematics for Machine Learning and Data Science: DeepLearning.AI
  • Introduction to Programming with MATLAB: Vanderbilt University
  • Deploy AI Agents with OpenAI: Edureka
  • Using Python to Access Web Data: University of Michigan
  • Influencing: Storytelling, Change Management and Governance: Macquarie University
  • Grammar and Punctuation: University of California, Irvine
  • Mathematics for Machine Learning: Imperial College London
  • Child Nutrition and Cooking: Stanford University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok