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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    AI SEO & GEO: Boost Your Brand's AI Visibility

    Skills you'll gain: Keyword Research, Content Performance Analysis, Search Engine Optimization, AI Personalization, Campaign Planning, Scheduling, Search Engine Marketing, Web Analytics, Generative Engine Optimization (GEO), Email Automation, Strategic Marketing, Customer Analysis, Campaign Management, Digital Marketing, Content Strategy, Generative AI Agents, Market Intelligence, Performance Analysis, Marketing Design, Strategic Partnership

    Beginner · Professional Certificate · 3 - 6 Months

  • P

    PwC

    Effective Business Presentations with Powerpoint

    Skills you'll gain: Microsoft PowerPoint, Presentations, Oral Expression, Data Storytelling, Verbal Communication Skills, Public Speaking, Data Visualization, Business Communication, Storytelling, Client Services, Communication, Peer Review, Communication Strategies, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Salesforce Fundamentals

    Skills you'll gain: Salesforce, Salesforce Development, Data Quality, Data Modeling, Business Process Automation, Email Marketing, Data Security, Sales Enablement, Business Process Management, Data Access, Data Management, Business Process, User Accounts, User Provisioning, Sales Process, Customer Relationship Management (CRM) Software, Dashboard, Sales Development, Automation, Cloud Computing

    4.2
    Rating, 4.2 out of 5 stars
    ·
    267 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidade de São Paulo

    UX / UI: Fundamentos para o design de interface

    Skills you'll gain: Usability Testing, Usability, User Interface and User Experience (UI/UX) Design, Wireframing, Information Architecture, User Interface (UI) Design, UI/UX Strategy, UI Components, User Experience Design, UI/UX Research, Prototyping, User Research, Style Guides, Layout Design, Web Content Accessibility Guidelines, Design Elements And Principles, Cross Platform Development, Verification And Validation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    790 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Big Data Collection and Storage in AWS

    Skills you'll gain: Amazon Web Services, AWS Kinesis, Amazon DynamoDB, Amazon S3, AWS Identity and Access Management (IAM), Data Infrastructure, Dataflow, Data Storage Technologies, Data Storage, Big Data, Cloud Storage, Real Time Data, Internet Of Things, Data Processing, Cloud Computing, Operational Databases, Data Security, Data Collection, Scalability

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Power Platform Fundamentals PL-900 Exam Prep

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Power BI, Dashboard, No-Code Development, Power Platform Architecture & Technical Design, Data Visualization, Data Integration, Business Intelligence, Process Design, Business Process Automation, Productivity Software, Application Development, Generative AI Agents, Performance Analysis, Application Design, Automation, Data Access, Data Security, Data Store

    4.3
    Rating, 4.3 out of 5 stars
    ·
    296 reviews

    Beginner · Specialization · 1 - 3 Months

  • S

    Skillshare

    Design Your Creative Career: Portfolio to Clients

    Skills you'll gain: Storytelling, Client Services, Presentations, Logo Design, Visual Storytelling, Sales Presentations, Oral Expression, Brand Strategy, Branding, Sales Prospecting, Business Strategy, Proposal Writing, Case Studies, Business Planning, Portfolio Management, Search Engine Optimization, Goal Setting, Web Presence, Customer Acquisition Management, Creativity

    Beginner · Specialization · 1 - 3 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Mathematics for Engineering

    Skills you'll gain: Data Analysis, Computational Logic, Integral Calculus, Trigonometry, Linear Algebra, Engineering Analysis, Logical Reasoning, Deductive Reasoning, Probability & Statistics, Statistical Analysis, Calculus, Statistical Methods, Analysis, Advanced Mathematics, Bayesian Statistics, Statistical Inference, Theoretical Computer Science, Mathematics and Mathematical Modeling, Numerical Analysis, Descriptive Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    197 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Mastering NLP: Foundations, ML & LLMs

    Skills you'll gain: Large Language Modeling, Retrieval-Augmented Generation, LangChain, LLM Application, Natural Language Processing, Data Ethics, Responsible AI, Text Mining, Embeddings, Deep Learning, Generative AI, Fine-tuning, Artificial Intelligence, Classification Algorithms, Machine Learning Methods, Data Preprocessing, Applied Machine Learning, Machine Learning, Model Optimization, Model Evaluation

    Intermediate · Course · 1 - 3 Months

  • M

    Macquarie University

    Excel Power Tools for Data Analysis

    Skills you'll gain: Power BI, Microsoft Excel, Dashboard Creation, Data Storytelling, Spreadsheet Software, Data Wrangling, Data Sharing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Operations & Closing Skills

    Skills you'll gain: Closing (Sales), Price Negotiation, Sales Management, Sales Operations, B2B Sales, Sales Process, Negotiation, Selling Techniques, Enterprise Sales, Sales Pipelines, Sales Presentation, Sales, Presentations, Sales Presentations, Stakeholder Analysis, Strategic Planning, Stakeholder Management, Conversion Funnel Analysis, Planning, Decision Making

    Intermediate · Course · 3 - 6 Months

  • U

    University of Washington

    Data Science at Scale

    Skills you'll gain: Data Visualization, Feature Engineering, Unsupervised Learning, Scientific Visualization, Data Ethics, Data Presentation, Statistical Visualization, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Science, Model Evaluation, Machine Learning Methods, R Programming, Data Analysis, Model Training, SQL, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    924 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • AI SEO & GEO: Boost Your Brand's AI Visibility: Coursera
  • Effective Business Presentations with Powerpoint: PwC
  • Salesforce Fundamentals: University of California, Irvine
  • UX / UI: Fundamentos para o design de interface: Universidade de São Paulo
  • Big Data Collection and Storage in AWS: Packt
  • Microsoft Power Platform Fundamentals PL-900 Exam Prep: Microsoft
  • Design Your Creative Career: Portfolio to Clients: Skillshare
  • Mathematics for Engineering: Birla Institute of Technology & Science, Pilani
  • Mastering NLP: Foundations, ML & LLMs: Packt
  • Excel Power Tools for Data Analysis: Macquarie University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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