Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Inventory Management, Customer Data Management, Order Processing, Order Management, Order Fulfillment, Inventory Management System, Inventory Control, Product Assortment, Account Management, E-Commerce, Web Analytics, Retail Management, Product Management, Content Management Systems, Retail Store Operations, Performance Analysis, Editing, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Macquarie University
Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Business Strategies, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Sustainable Business, Customer Analysis, Emerging Technologies, Organizational Strategy, Strategic Marketing, Growth Strategies, Strategic Sourcing, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Digital Transformation, Innovation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Project Portfolio Management, Financial Statement Analysis, Financial Statements, Portfolio Management, Investment Management, Investments, Income Statement, Resource Allocation, Market Analysis, Strategic Prioritization, Financial Planning, Business Ethics, Financial Market, Resource Utilization, Portfolio Risk, Market Trend, Technical Analysis, Ethical Standards And Conduct, Financial Trading, Risk Management
Beginner · Specialization · 3 - 6 Months

University of London
Skills you'll gain: Virtual Reality, Augmented and Virtual Reality (AR/VR), Unity Engine, Virtual Environment, Video Game Development, Application Design, Display Devices, Technical Design, Persona (User Experience), Human Computer Interaction, Human Factors, Sensory Systems Analysis, Journalism, Mental Health Therapies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Technical Analysis, Financial Trading, Blockchain, Market Data, Digital Assets, Key Management, Market Trend, Business Modeling, Asset Management, Financial Market, Risk Management, Financial Analysis, Trend Analysis, Strategic Thinking, FinTech, Fraud detection, Market Analysis, Investments, Due Diligence, Finance
Mixed · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: Social Impact, Growth Strategies, Marketing Communications, Business Modeling, Business Planning, Sustainable Development, Team Collaboration, Organizational Structure, Entrepreneurship, Market Opportunities, Entrepreneurial Finance, Communication Strategies, Marketing and Public Relations, Business Strategies, Community Development, Sustainable Business, Performance Measurement, Fundraising, Organizational Strategy, Community and Social Work
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Vector Databases, Retrieval-Augmented Generation, Embeddings, Performance Tuning, Applied Machine Learning, LangChain, Document Management, Docker (Software), Agentic systems, Generative AI, Generative Model Architectures, Model Deployment, LLM Application, Technical Communication, Multimodal Prompts, Search Engine Optimization, Metadata Management, Data Pipelines, Machine Learning, Data Migration
Intermediate · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Business Management, Business Leadership, Organizational Effectiveness, Decision Making, Innovation, Corporate Sustainability, People Management, Ethical Standards And Conduct, Leadership, Culture Transformation, Systems Thinking, Competitive Analysis, Business, Strategic Partnership, Business Modeling, Environmental Social And Corporate Governance (ESG), Market Analysis, Resource Management, Influencing, Growth Strategies
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Responsible AI, ChatGPT, AI Personalization, Prompt Engineering Tools, Creativity, Prompt Patterns, Generative AI, Data Ethics, Generative AI Agents, Brainstorming, AI literacy, Blogs, Artificial Intelligence, AI Workflows, Video Production, Content Creation, Usability, Copywriting, Keyword Research
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Content Development and Management, Asset Management, Digital Assets, Digital Publishing, Workflow Management, Document Management
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Applicant Tracking Systems, Copywriting, Business Writing, Business Correspondence, Writing and Editing, Persuasive Communication, Writing, Marketing, Keyword Research
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Stakeholder Engagement, B2B Sales, Stakeholder Management, Stakeholder Communications, Persuasive Communication, Rapport Building, Composure, Relationship Management, Business Relationship Management, Emotional Intelligence, Empathy & Emotional Intelligence, Sales, Relationship Building, Writing, Communication, Business Communication, Generative AI Agents, Communication Strategies, Negotiation, Active Listening
Intermediate · Course · 3 - 6 Months