Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Alfaisal University | KLD
Skills you'll gain: Market Dynamics, Customer experience improvement, Product Knowledge, Customer experience strategy (CX), Team Oriented, Product Lifecycle Management, Customer Analysis, Value Propositions, User Experience, Competitive Analysis, Strategic Thinking, Cost Management
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Business Planning, Organizational Structure, Business Strategies, Market Analysis, Quality Management, Business Strategy, Marketing Planning, Business Management, Strategic Planning, Entrepreneurship, Financial Planning, Marketing, Promotional Strategies, Quality Management Systems, Organizational Strategy, Marketing Strategies, Financial Management
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Email Marketing, Newsletters, Campaign Management, Lead Generation, Marketing Materials, Dashboard, Content Management
Beginner · Guided Project · Less Than 2 Hours

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Prompt Patterns, LLM Application, Generative AI Agents, Make.com, Agentic Workflows, AI Workflows, AI Integrations, Tool Calling, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Process Automation, Artificial Intelligence, Automation, Creativity, Machine Learning, Content Management, Digital Marketing
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Graphic Design, Logo Design, Graphic and Visual Design Software, Graphics Software, Graphic and Visual Design, Creative Design, Multimedia
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Brand Strategy, Brand Management, Branding, Storytelling, Brand Awareness, AI Personalization, Dashboard Creation, Personalized Campaigns, Brand Loyalty, Predictive Analytics, Digital Brand Strategy, Strategic Marketing, Cross-Channel Marketing, Brand Marketing, AI powered creativity, Dashboard, Data Ethics, Responsible AI, Content Performance Analysis, Marketing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Information Architecture, UI/UX Research, Persona (User Experience), Design Research, User Centered Design, User Interface and User Experience (UI/UX) Design, Surveys, Usability, Usability Testing, Persona Development, Prioritization, Tree Maps
Intermediate · Course · 1 - 4 Weeks

Erasmus University Rotterdam
Skills you'll gain: Health Care Procedure and Regulation, Health Systems, Managed Care, Healthcare Industry Knowledge, Health Policy, Health Care Administration, Health Care, Value-Based Care, Regulation and Legal Compliance, Competitive Analysis, Risk Management, Market Analysis, Risk Analysis, Economics
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Virtual Environment, Canva (Software), Color Theory, Graphical Tools, Color Matching, Graphics Software, Design, Creative Design, Design Elements And Principles, Graphic and Visual Design Software, Graphic and Visual Design, Graphic Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Universidad Nacional Autónoma de México
Skills you'll gain: Culture Transformation, Professional Development, Team Leadership, Leadership and Management, Teamwork, Personal Development, Advocacy, Negotiation, Cooperation, Conflict Management, Leadership, People Development, Organizational Change, Mediation, Organizational Effectiveness, Organizational Development, Internal Communications, Communication Strategies, Strategic Thinking
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Internal Communications, Corporate Communications, Employee Engagement, Diversity Equity and Inclusion Initiatives, Strategic Communication, Crisis Management, Drive Engagement, Diversity and Inclusion, Public Relations, Business Communication, Workplace inclusivity, Executive Presence, Organizational Change, Communication Strategies, Leadership, Communication, Culture
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Sales Process, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Storytelling, Productivity Software, Data Import/Export, Business Modeling, Generative AI
Beginner · Guided Project · Less Than 2 Hours