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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    U

    Universidad de Palermo

    Publicidad

    Skills you'll gain: Advertising, Social Media Management, Marketing Communications, Social Media Content, Advertising Campaigns, Social Media, Integrated Marketing Communications, Social Media Campaigns, Online Advertising, Digital Advertising, Social Media Marketing, Marketing, Conversion Funnel Analysis, Communication Planning, Strategic Communication, Digital Media Strategy, Campaign Planning, Communication Strategies, Digital Marketing, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    C

    Coursera

    GenAI for PR Specialists

    Skills you'll gain: Personalized Campaigns, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, AI Personalization, Crisis Management, Prompt Engineering, Team Leadership

    3.9
    Rating, 3.9 out of 5 stars
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    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business Strategy: Value Proposition Essentials

    Skills you'll gain: Value Propositions, Product Knowledge, Business Marketing, Business Strategy, Business Strategies, Competitive Analysis, Communication, Strategic Communication, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    ServiceNow Basics: IT Automation & AI-Powered Workflows

    Skills you'll gain: ServiceNow, AI Workflows, Workflow Management, IT Service Management, Process Design, Digital Transformation, AI Enablement, Business Process Automation, Automation, Self Service Technologies, Artificial Intelligence, Service Management, Technical Support and Services, Service Improvement, Operational Efficiency, Incident Management, Event Monitoring, Change Management, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Create and Finance a Short Documentary Film

    Skills you'll gain: Cinematography, Video Editing, Videography, Post-Production, Video Production, Storytelling, Proposal Writing, Proposal Development, Target Audience, Presentations, Visual Storytelling, Target Market, Writing, Sales Presentations, Editing, Promotional Strategies, Marketing, Concision, Creativity, Program Standards

    4.1
    Rating, 4.1 out of 5 stars
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    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    Status: Free Trial
    Free Trial
    C

    Coursera

    Conjoint to Cluster: Survey Design and Segmentation

    Skills you'll gain: Data Ethics, Business Research, Surveys, Survey Creation, Qualitative Research, Data Quality, Persona Development, Sample Size Determination, Data Governance, File Management, Sampling (Statistics), Market Research, Marketing Analytics, Return On Investment, Focus Group, Quantitative Research, General Data Protection Regulation (GDPR), Key Performance Indicators (KPIs), Research Design, Research Methodologies

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Launch & Optimize Multi-Channel Ad Campaigns

    Skills you'll gain: Campaign Management, Meta Ads Manager, Advertising Campaigns, Performance Analysis, Digital Advertising, Campaign Planning, Digital Marketing Campaigns, Media Buying, Performance Metric, Marketing Analytics, Budget Management, Cost Benefit Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Designing data-intensive applications

    Skills you'll gain: Data Mining, Database Design, Scalability, Database Systems, Relational Databases, Unstructured Data, Transaction Processing, Database Architecture and Administration, Systems Design, Database Software, Big Data, Database Development, Data Architecture, NoSQL, Data Processing, Maintainability, Apache Hadoop

    4.3
    Rating, 4.3 out of 5 stars
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    40 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Washington

    Power BI Basics: Requirements to Visualizations

    Skills you'll gain: Power BI, Interactive Data Visualization, Data Modeling, Data Transformation, Business Requirements, Model Optimization, Data Presentation, Star Schema, Data Visualization Software, Snowflake Schema, Relational Databases, Data Access, Data Integration, Requirements Elicitation, Data Import/Export, Data Cleansing, Requirements Analysis, Data Analysis, Stakeholder Management, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Artificial Intelligence with Python: Foundations to Projects

    Skills you'll gain: Unsupervised Learning, Seaborn, Matplotlib, Predictive Modeling, Data Preprocessing, Supervised Learning, NumPy, Plot (Graphics), Model Evaluation, Applied Machine Learning, Predictive Analytics, Dimensionality Reduction, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, PyTorch (Machine Learning Library), Scatter Plots, Python Programming, Data Science, Machine Learning, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    44 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Lead Scoring and Identification

    Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Marketing Automation, Sales Process, Generative AI, OpenAI, ChatGPT, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Human Capital: Foundations and Essentials

    Skills you'll gain: Human Capital, Human Resources, Human Resources Management and Planning, Human Resource Strategy, Human Resource Management, HR Tech, People Analytics, Employee Engagement, Workforce Development, Compensation Management, Compensation and Benefits, Occupational Safety And Health, Legal Risk, Labor Law, Organizational Leadership, Health And Safety Standards, Communication Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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