Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Text Mining, Data Processing, Microsoft Azure, Cloud Storage, Database Development, Data Storage, Data Storage Technologies, Unstructured Data, Application Development
Beginner · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Healthcare Ethics, Clinical Research Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Informed Consent, Medical Records, Ethical Standards And Conduct, Health Information Management, Health Care, Clinical Trials, Governance, Marketing Management, Law, Regulation, and Compliance, Decision Making, Analysis, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, ChatGPT, Data Ethics, Responsible AI, Generative AI, Generative Model Architectures, Human Resources Management and Planning, HR Tech, Talent Recruitment, Human Resource Strategy, AI Product Strategy, AI Personalization, AI Integrations, People Analytics, AI literacy, AI Enablement, Ethical Standards And Conduct, Risking, Performance Analysis, Performance Metric
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: AI Personalization, Personalized Service, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Sales Strategy, Customer Analysis, Customer Relationship Management, Workflow Management, Driving engagement, Sales, Sales Enablement, Customer Data Management, AI Integrations, AI literacy, Microsoft Copilot, Predictive Analytics, Debugging, Data Ethics
Advanced · Course · 1 - 4 Weeks
University of Pittsburgh
Skills you'll gain: Competitive Analysis, Stakeholder Analysis, Business Planning, Solution Design, Competitive Intelligence, Stakeholder Engagement, Market Analysis, New Product Development, Regulatory Affairs, Plan Execution, Product Development, Commercialization, Innovation, Ideation, Market Intelligence, Entrepreneurship, Health Care Procedure and Regulation, Knowledge Transfer, Value Propositions, Regulatory Requirements
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Drive Engagement, Social Media Content, Driving engagement, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Operations Research, Supply Chain Systems, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Optimization, Model Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming
Beginner · Guided Project · Less Than 2 Hours

AI CERTs
Skills you'll gain: Business Research, AI literacy, Market Research, Analytical Skills, Business Intelligence, Decision Intelligence, Market Analysis, Trend Analysis, Market Intelligence, Data Analysis, Forecasting, AI Integrations
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Statistical Analysis, Statistical Methods, Matplotlib, Regression Analysis, Statistical Modeling, Data Science, Data Analysis, Data Visualization, Pandas (Python Package), Anomaly Detection, Plot (Graphics), Data Visualization Software, Statistical Visualization, Data Integration, Data Collection, Data Access, Data Manipulation, Application Programming Interface (API)
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Lakes, File Management, Microsoft Azure, Azure Synapse Analytics, Information Management, Data Management, Databricks, Data Storage Technologies, Data Security
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Looker (Software), Pivot Tables And Charts, Data Modeling, Exploratory Data Analysis, Data Analysis, Query Languages
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resources, Employee Performance Management, Performance Management, Human Resource Strategy, Talent Management, Workforce Planning, Talent Acquisition, Performance Appraisal, Talent Recruitment, Workforce Development, Labor Relations, Human Relations Movement, People Analytics, Compensation and Benefits, Organizational Strategy, Succession Planning, Diversity Programs, Corporate Strategy
Beginner · Specialization · 1 - 3 Months