Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Online Advertising, Digital Advertising, Advertising Campaigns, Data-Driven Marketing, Social Media Analytics, Social Media Management, Advertising, Paid media, Social Media Marketing, Social Media Campaigns
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Web Analytics, Supplier Management, E-Commerce, Web Analytics and SEO, WordPress, No-Code Development, Search Engine Optimization, Order Fulfillment, Blogs, Web Development, Content Management Systems, Web Design and Development, Shipping and Receiving, Performance Analysis, Web Frameworks, Web Development Tools
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Google Cloud Platform, Data Access, Data Store, SQL, Query Languages
Beginner · Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Tableau Software, Presentations, Storytelling, Technical Communication, Data Analysis, Stakeholder Communications, Spatial Analysis
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Intellectual Property, Blockchain, Business Transformation, Business Leadership, FinTech, Organizational Structure, Business Modeling, Emerging Technologies, Technology Strategies, Governance, Social Impact, Enterprise Architecture, Innovation, Digital Assets, Network Model, Cost Reduction
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: ChatGPT, Responsible AI, Technical Consulting, Data Ethics, Consulting, Business Consulting, Generative AI, Business Reporting, Client Services, Business Process Automation, Ethical Standards And Conduct, Data Analysis Software, Data Analysis, Report Writing, Innovation
★ 3.7 (7) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: PostgreSQL, Relational Databases, Database Design, Database Development, Database Management, SQL, Database Management Systems, Data Integrity, Query Languages, Business Intelligence, People Analytics, Data Analysis, Transaction Processing, Data Manipulation, Data Validation, Software Installation
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Analysis, AI Personalization, Programming Principles, Data Manipulation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Social Media Content, Graphical Tools, Social Media, Collaborative Software, Social Media Marketing, Social Media Strategy, Graphic and Visual Design Software, Video Editing, Instagram, Graphic and Visual Design, Graphic Design, Content Creation, Animations, Design, Brand Awareness
Beginner · Guided Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Microsoft Excel, Data Validation, Excel Formulas, Spreadsheet Software, Data Quality, Management Reporting, Pivot Tables And Charts, Data Cleansing, Project Management, Data Visualization Software, Business Reporting, Data Analysis, Timelines, Data Presentation, Graphing
★ 4 (7) · Beginner · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Power BI, Dashboard Creation, Dashboard, Collaborative Software, Collaboration, Data Sharing, Microsoft Power Platform, Microsoft Excel, Business Intelligence, Microsoft 365, Interactive Data Visualization, Microsoft PowerPoint, Microsoft Office, Data Analysis Software, Performance Tuning, Data Analysis
★ 4.8 (8) · Mixed · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Data Preprocessing, Feature Engineering, Data Import/Export, Exploratory Data Analysis, Data Cleansing, Statistical Visualization, Data Literacy, Data Visualization, Data Transformation, Data Analysis, Box Plots, Model Training, Python Programming, Data Science
Advanced · Course · 1 - 3 Months