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  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • Status: New
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    Coursera

    Career Development for AI-Enhanced Email Marketer

    Skills you'll gain: LinkedIn, Email Marketing, Email Automation, Campaign Management, Marketing Automation, Interviewing Skills, Professional Networking, Marketing, Marketing Strategies, Data-Driven Marketing, Marketing Communications, Digital Marketing, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    HRCI

    HRCI Human Resource Associate

    Skills you'll gain: Talent Acquisition, Training and Development, Compensation and Benefits, Training Programs, Recruitment, Employee Training, Full Cycle Recruitment, Job Analysis, Employee Performance Management, Diversity Equity and Inclusion Initiatives, Compensation Management, Performance Appraisal, Job Evaluation, Developing Training Materials, Compensation Strategy, Occupational Safety and Health Administration (OSHA), Compliance Management, Compliance Training, Employee Relations, Performance Management

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
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    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

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    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Stakeholder Communications, Cross-Functional Team Leadership, Data-Driven Marketing, Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    5.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of Pennsylvania

    Introduction to Financial Accounting

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Accrual Accounting, Financial Accounting, Financial Reporting, Accruals, Accounting, Financial Analysis, Balance Sheet, Income Statement, Generally Accepted Accounting Principles (GAAP), Cash Flows, Bookkeeping, Revenue Recognition, Business Metrics, Accounting Records, Return On Investment, Performance Measurement, Operational Performance Management

    4.7
    Rating, 4.7 out of 5 stars
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    8.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Business Communication

    Skills you'll gain: Teamwork, Business Writing, Constructive Feedback, Conflict Management, Collaboration, Team Building, Diversity Awareness, Business Correspondence, Business Communication, Team Collaboration, Recognizing Others, Motivational Skills, Decision Making, Collaborative Software, Writing, Organizational Skills, Team Motivation, Performance Management, Staff Management, Grammar

    4.8
    Rating, 4.8 out of 5 stars
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    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    EDUCBA

    Social Media Ads, Content & Growth Strategies

    Skills you'll gain: Pinterest, Content Development and Management, Advertising Campaigns, Content Performance Analysis, Marketing Analytics, Social Media Content, Content Strategy, Social Media Marketing, Content Scheduling, Paid media, Social Media Campaigns, Marketing Strategies, Social Media, Marketing Automation, Social Media Strategy, Marketing, Social Media Analytics, Content Marketing, Digital Marketing Tools, Business Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
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    EDUCBA

    HR Training and Talent Management

    Skills you'll gain: Succession Planning, Talent Recruitment, Talent Acquisition, Performance Appraisal, Employee Onboarding, Full Cycle Recruitment, Recruitment Strategies, Workforce Planning, Human Resource Strategy, Human Resources Management and Planning, Performance Review, Strategic Planning, Organizational Strategy, Human Resources, Job Analysis, Strategic Leadership, Performance Measurement, Business Planning, Performance Management, Recruitment

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    Northwestern University

    Content, Advertising & Social IMC

    Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Driving engagement, Social Media Content, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Effectiveness, Marketing Communications, Earned Media, Social Media Analytics, Owned Media, Online Advertising, Paid media, Media Strategy, Content Creation, Advertising Campaigns, Digital Media Strategy, A/B Testing

    4.7
    Rating, 4.7 out of 5 stars
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    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Content Optimization, Target Audience, Branding, Digital Marketing, Consumer Behaviour, Algorithms, Data Analysis, Business Reporting

    4.6
    Rating, 4.6 out of 5 stars
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    10K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Segment Your Audience

    Skills you'll gain: Target Audience, Email Marketing, Personalized Campaigns, Campaign Management, Marketing Effectiveness, Strategic Communication, Digital Marketing Tools, Data-Driven Marketing, Customer Data Management, Customer Engagement, Data Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft 365 Essentials: Create, Collaborate, and Deliver

    Skills you'll gain: Content Performance Analysis, Multimedia, Microsoft PowerPoint, Microsoft Copilot, Microsoft Word, Microsoft Outlook, Microsoft Excel, Microsoft Teams, Spreadsheet Software, Presentations, Microsoft 365, Microsoft Office, Email Automation, Content Creation, Productivity Software, Collaborative Software, Generative AI, Data Visualization, Data Analysis, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.3K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular performance marketing courses

  • Career Development for AI-Enhanced Email Marketer: Coursera
  • HRCI Human Resource Associate: HRCI
  • Facebook Content Creator Pro: Coursera
  • Organizational Leadership: Northwestern University
  • Introduction to Financial Accounting: University of Pennsylvania
  • Business Communication: University of Colorado Boulder
  • Social Media Ads, Content & Growth Strategies: EDUCBA
  • HR Training and Talent Management: EDUCBA
  • Content, Advertising & Social IMC: Northwestern University
  • Introduction to Google SEO: University of California, Davis

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